Hatched has welcomed the appointments of Juliana Yeoh and Emily Hall as client partners.

Yeoh joins the independent agency from Initiative where she spent six years, most recently as group business director following stints at Carat and Starcom.

Hall joins from Spark Foundry where she was a group client partner. She previously spent four years at the London office of the business, preceded by seven years at Initiative where she began her media career.

“We couldn’t be prouder to have Jules and Emily join the Hatched family,” Hatched COO Adrian Roeling said. “They are both fantastic people who also happen to be exceptionally good at what they do.

“They bring with them exceptional mentoring and leadership skills the team will benefit from as well as offering our clients outstanding account management and strategic planning expertise. They have slotted right in and already made themselves at home.”

“I’m thrilled to join Hatched,” Yeoh said. “The people and the agency’s compelling vision drew me in, along with the exciting client opportunities. I look forward to collaborating to transform that vision into reality as I lead both my team and clients to success.”

Hall added: “Working for an agency that aligns with my values and career goals is very important to me and Hatched’s people-first approach does exactly that. I’m keen to contribute to a dynamic team and advance my career in a supportive, forward-thinking environment.”

The hires come in addition to new staff joining in both Sydney and Melbourne. performance manager Steph Kepper and senior client solutions manager Rose Feutrill have recently started in Melbourne, while account manager Yasemin Akpinar has come on board in Sydney.

The expanded team will support the business through a period of continued organic growth. The agency has recently taken on media duties for the Royal Australian College of General Practitioners (RACGP), Nimble and Zellar. In June, Hatched was reappointed by Bapcor as its media agency of record.

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