Senior Manager, Brand & Marketing, MCI

You are as unique as your background, experience and point of view. Here, you’ll be encouraged, empowered and challenged to be your best self. You'll work with dynamic colleagues - experts in their fields - who are eager to share their knowledge with you. Your leaders will inspire and help you reach your potential and soar to new heights. Every day, you'll have new and exciting opportunities to make life brighter for our Clients - who are at the heart of everything we do. Discover how you can make a difference in the lives of individuals, families and communities around the world. Job Description: Job description The Senior Marketing & Brand manager will lead the development and execution of integrated marketing strategies that strengthen Sun Life’s brand positioning, drive customer engagement, and support business growth. This role is responsible for shaping brand narrative, overseeing campaign execution, and ensuring consistent brand experience across all touchpoints. Preferred skills Brand Analytics, Social listening and monitoring skills, Campaign execution in events, sponsorships and partnerships Qualifications 5 to 10+ years in marketing industry. Preferably have experience in Financial Services, InsurTech, Marketing agencies or highly regulated industries. Responsibilities Set up brand health tracker for mainland china and lead the survey and brand analytics on bi-annual basis; Conduct social listening tasks; Support the execution of day-to-day campaign activities across paid, digital, PR, and OOH ensuring brand consistency; manage the reputation and crisis management Job Category: Marketing Posting End Date: 16/08/2026 Shine together At Sun Life, you can be your most brilliant self. Our supportive, flexible, and inclusive work environment is one where you – and your career – can thrive. Whatever your aspirations, collaborative leaders and colleagues are ready to help you learn, grow, and succeed. Make life brighter We’re a global company with a passion for people. Our purpose is to help Clients achieve lifetime financial security and live healthier lives. As a team of 30,000 across 26 countries, our impact is far-reaching, and locally relevant There’s power in numbers. As part of Sun Life’s growing team, you have an impact on people in your community and around the world. Shape the future With an optimistic eye on a brighter future, we drive to innovate. Be part of leading change, push boundaries and try new ways of working. Use data to drive bold actions. Be agile and pivot as we test and learn. At Sun Life, we’re driving transformation, sustainability and innovation for our Clients, employees, partners, and communities. Join us. Together, we can make the future brighter. Join a top employer for a brighter future. Visit Sun Life Careers