PR and Events Manager

The Outdoor Media Association (OMA) is the national body representing companies engaged in or associated with the display of outdoor advertising.  It is governed by a Board of Directors and has a key role in promoting the industry to a wide variety of stakeholders. MOVE is the measurement tool we’ve developed to help advertisers assess their campaigns.

Our team is passionate about delivering outstanding experiences. We are seeking a dynamic and experienced PR and Events Manager to lead our sponsorships, events and media relations.

Media Relations

Development of media management strategy and execution. Preparation (Research and writing) of media releases for industry announcements, research and government relations activities for OMA and MOVE.

Lead cross platform (Print, Digital, Social and eDM) communications planning and execution for industry led campaigns and issue management including working with members, internal and external stakeholders.

Manage relationships with media to position OMA and MOVE in positive light.

Events and Sponsorship

Manage the OMA & MOVE event marketing and sponsorship activities in consultation with the marketing lead, marketing team and association members.

Develop and manage the production of marketing materials. Including:

• Event planning, project management and on-site execution
• Event branding within brand guidelines
• Invitations, RSVP and registration process to achieve attendance targets
• Event vendors relationship management
• Budget forecast, management and reconciliation
• eDM’s and Webinars
• Event or sponsorship branded items

End to End management of the OMA annual Conference and Awards events, including management of any external event, venue or production agency.

Provide post analysis of all event and sponsorship activities and make recommendations for continuous improvement.

Manage activations at sponsored events including production of activation and ensuring a genuine brand experience for attendees.

Manage relationships with partners on co-branded & sponsored events, as the single point of contact for all activities.

QUALIFICATIONS AND EXPERIENCE

• Relevant tertiary qualifications or equivalent experience
• Experience in project managing large events and sponsorships
• Demonstrated skills in preparing written materials for publication
• Experience managing public relations campaigns and issues
• Demonstrated initiative and results focused problem solving
• High level communication and interpersonal skills
• Experience with providing guidance to team members
• Creativity and collaboration skills with flexibility to adapt
• Demonstrated computer skills and experience with major software packages, including Microsoft Word, PowerPoint, Excel
• An understanding and commitment to EEO, OH&S Policies and other relevant HR and ethical practices’ requirements

WHAT WE OFFER

• Competitive salary
• A collaborative, high performance team
• Team culture and benefits
• Networking, mentoring and training opportunities
• Convenient office location near Hyde Park, trendy cafes and shops
• 100% On-site role

ABOUT THE OMA

The OMA is the national peak industry body that represents companies that display advertisements, own signs, and provide services to the industry.

Out of Home (OOH) advertising is seen outside the home on a variety of signs (e.g. billboards, light rail wraps, bus shelters), across various locations (e.g. roads, airports, shopping centers).

The OMA is the voice of the sector, working to build a more sustainable future for its members by developing relationships with its stakeholders and showcasing the creative and economic potential of the media channel.

The OOH advertising industry is a $1.2 billion industry and collectively, OMA members generate close to 100 per cent of OOH advertising revenue in Australia.