Performance Coordinator

Key Responsibilities:

• Assist in the development and implementation of SEM campaigns across various search platforms such as Google Ads, Bing Ads, etc.
• Assist in the creation and management of Paid Social campaigns using platforms such as Meta, TikTok, LinkedIn, Pinterest, where required.
• Conduct keyword research and analysis to optimise SEM campaigns for maximum performance and ROI. Optimising Paid Social campaigns with support form Performance Managers.
• Monitor and analyse key campaign performance metrics, including click-through rates, conversion rates, ad-rank, and engagement rates.
• In conjunction with the Performance Manager, generate insightful reports on campaign performance, providing recommendations for optimisation and improvement.
• Accountable for the effective management of budgets across multiple clients and campaigns, escalating any issues to senior members of the team.
• Develop an understanding of your client’s business and their key objectives.
• Manage your own workflow to ensure agreed deadlines are met, and we are aligning with specific service level agreements.
• Support in the ongoing testing and optimisation of creative, ad copy, targeting and strategies to deliver best in class paid social and SEM campaigns aligned to your client’s business goals.
• Keep up to date with the paid marketing landscape, inclusive of best practices, strategies, and techniques across all existing and emerging platforms.

 Key Skills & Experience:

• Knowledge of the media landscape, with an emphasis on paid marketing.
• Motivated self-starter with the ability to deliver effective outcomes.
• High attention to detail with good organisational and project management skills.
• Ability to work independently and autonomously.
• Creative mindset with a keen eye for detail and design aesthetics.
• Strong written and verbal communication skills.
• Ability to work independently and collaborate effectively within a dynamic team.
• Knowledge in Microsoft Office Suite (Word, Excel, PowerPoint).

This role provides an excellent opportunity for individuals looking to gain practical experience in SEM and social media marketing within a fast-paced and innovative environment. If you're passionate about digital marketing and eager to learn, we encourage you to apply!