Marketing, Brand & Partnerships Manager

JLL empowers you to shape a brighter way.

Our people at JLL are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people and empowering them to thrive, grow meaningful careers and to find a place where they belong. Whether you’ve got deep experience in commercial real estate, skilled trades or technology, or you’re looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward.

Shaping the future of real estate for a better world! At JLL, we see a Brighter Way forward for our clients, our people, our planet, and our communities. With over 200 years of real estate experience, we are, and always have been, in continual pursuit of brighter ways of working. We bring to life see a Brighter Way in all that we do by seeking better, smarter, more innovative ways of working. We approach our work in a warmer, more optimistic, and inclusive way.

JLL is a global leader in helping clients envision where people live, work, play, shop, and eat.

What this opportunity involves:

The Marketing, Brand & Partnerships Manager is responsible for developing and executing the Centre’s marketing strategy while driving revenue growth through specialty mall leasing, third line revenue, brand partnerships, and commercial activations. Based onsite in Lidcombe, the role combines strategic marketing leadership with hands-on income generation and stakeholder engagement to enhance foot traffic, retailer performance, and overall centre profitability.

Key Responsibilities:

• Develop and implement the annual marketing plan aligned to asset objectives and budget.
• Manage marketing budget to deliver maximum ROI and measurable performance outcomes.
• Actively drive specialty mall leasing (SML) and Third Line Revenue (TLD) income in collaboration with leasing teams.
• Identify and secure short-term retailers, pop-ups, kiosks, and experiential activations.
• Negotiate commercial terms for casual mall leasing opportunities.
• Develop strategic partnerships with local businesses, community organisations, and national brands.
• Build strong relationships with retailers to support trade and campaign participation.
• Lead community engagement initiatives to strengthen the Centre’s local positioning.
• Prepare and manage annual marketing income and expenditure budgets.

Sound like the job you are looking for?

Before you apply it’s also worth knowing what we are looking for:

• 5+ years’ experience in retail marketing, shopping centre marketing, or commercial property marketing.
• Demonstrated experience in specialty or casual mall leasing income generation.
• Strong commercial acumen with proven negotiation skills.
• Ability to manage budgets and deliver measurable ROI.
• Strong stakeholder management and relationship-building capability.
• Experience delivering high-impact events and brand activations.
• Excellent written, digital, and verbal communication skills.
• Ability to work autonomously and drive revenue-focused outcomes.

What you can expect from us:

As an organisation, we don’t just accept that we are a place of many different people, but we embrace it, we celebrate it, and we proactively support the needs that difference brings. JLL is committed to equal opportunity and building an inclusive workplace. This is why, for more than a decade, we continue to rank among the World’s Most Ethical Companies. We support applications from all underrepresented groups, including Aboriginal and Torres Strait Islanders, LGBT+, people with disability and people of all age, religions and race. We are dedicated to offering veterans from all ranks and services a successful civilian career as they transition out of the military. We recognise and appreciate the skills acquired in their service careers as vital and transferable to our workforce.

We value your health and wellbeing which is why we are excited to announce a whole raft of new benefits through our WHEREFIT partnership! WHEREFIT provides you with access to exclusive corporate discounts of up to 40% off at leading fitness and wellbeing brands across Australia. With over 2,000 unique offers across gyms, activewear, studios, healthy meals, supplements, accessories, self-care and more, there is something for everyone so you can perform at your best!

Apply today, quoting job reference number ATREQ492374 Location: On-site –Lidcombe, NSW

If this job description resonates with you, we encourage you to apply even if you don’t meet all of the requirements. We’re interested in getting to know you and what you bring to the table!

At JLL, we harness the power of artificial intelligence (AI) to efficiently accelerate meaningful connections between candidates and opportunities. Using AI capabilities, we analyze your application for relevant skills, experiences, and qualifications to generate valuable insights about how your unique profile aligns with the specific requirements of the role you're pursuing.

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Jones Lang LaSalle (“JLL”) is an Equal Opportunity Employer and is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process – including the online application and/or overall selection process – you may email us at HRSCLeaves@jll.com. This email is only to request an accommodation. Please direct any other general recruiting inquiries to our Contact Us page > I want to work for JLL.

Activate your Personal Job Alerts now and receive opportunities as soon as they are advertised. If you're a current JLL employee, please apply using the Internal Career Site At JLL, we give you the opportunity, knowledge and tools to own your success, because we value what makes each of us unique. We help our people thrive, grow meaningful careers and find a place where they belong. Together, we strive to be exceptional and shape a better world.

For over 200 years, JLL (NYSE: JLL), a leading global commercial real estate and investment management company, has helped clients buy, build, occupy, manage and invest in a variety of commercial, industrial, hotel, residential and retail properties. A Fortune 500 company with operations in over 80 countries around the world, our employees bring the power of a global platform combined with local expertise. Driven by our purpose to shape the future of real estate for a better world, we help our clients, people and communities SEE A BRIGHTER WAYSM. JLL is the brand name, and a registered trademark, of Jones Lang LaSalle Incorporated. For further information, visit jll.com.