Digital Marketing/eCommerce Assistant Manager
Position Overview
E-Commerce Assistant Manager is a key role in accelerating the growth of digital
business of Tiffany & Co. Japan. This role oversees daily e-commerce operations,
drives performance improvements through data analysis, and ensures a seamless,
online luxury client experience aligned with global brand standards.
This role will collaborate closely with cross-functional teams in Japan and New
York headquarter, manage content and site operations, and contribute to the
development of long-term e-commerce strategies. This is a highly visible role
with direct impact on business performance.
Key Accountabilities
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E-Commerce Operations & Site Management
- Manage daily e-commerce operations, including sales reporting and content
updates. - Execute global and local content strategies to support brand and business
objectives. - Coordinate with Japan and NY e-commerce & IT teams to support project
implementation. - Provide prompt assistance to resolve website-related issues.
- Maintain site accuracy, functionality, and best-in-class client experience.
- Manage daily e-commerce operations, including sales reporting and content
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Performance Analysis & Sales Growth
- Monitor daily sales and site KPIs, identifying trends, issues, and
opportunities. - Propose data driven action plans with clear KPIs and timelines to drive
incremental sales. - Optimize user experience and conversion through continuous analysis and
testing.
- Monitor daily sales and site KPIs, identifying trends, issues, and
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Digital Strategy & Marketing Collaboration
- Support the development and execution of e-commerce strategies aligned with
global and local priorities. - Work closely with the appointed advertising agency to innovate digital
marketing approaches to strengthen traffic, conversion, and revenue. - Define KPIs for initiatives, analyze results, and share insights to guide
future actions. - Ensure owned media activities reflect brand vision.
- Support the development and execution of e-commerce strategies aligned with
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Cross-Functional Collaboration & Team Contribution
- Share expertise within the Digital Commerce and Omnichannel team.
- Act as a key representative of Japan e-commerce in cross-functional
discussions with internal teams and global HQ. - Contribute to a collaborative, high-performance team culture.
Requirements
- 3+ years of experience in e-commerce or digital business (retail preferred;
luxury not required). - Experience in digital marketing to support performance media planning and
evaluation. - Strong project management skills with the ability to manage timelines and
cross-functional stakeholders. - Familiarity with website analytics tools and content management system.
(Power BI, Google Looker Studio, or similar analytics tools preferred). - Self-starter with high level of initiative, problem-solving skills and
ownership mindset. - Excellent communication and teamwork skills.
- Native-Business Japanese (heavy involvement in content localization).
- Business level English (direct communication with HQ is mandatory).