Assistant Trade Marketing Manager, Event & Process 市场推广副经理,活动与流程

Overview

• Ensure perfect landing of external brand/sales events (roadshow/campaign) and internal sales events
(AOP/Playbook/Edgemont Meeting) landing
• Support PG strategy landing and efficiency improve

Responsibilities

• Understand brand and category needs to design BTL brand event landing plan
• Ensure BTL brand event and in-store mini event excellent execution.
• Support internal event like Playbook/AOP/other sales engage meeting process and execution.
• Continuously improve event investment efficiency and ROI
• Support PG strategy landing and PG capability and efficiency improve.
• Support BUTM A&M budget control and Contract system stakeholder.

Qualifications

• General accountabilities of the role
• Minimum 3 years working experience in trade marketing in FMCG with strong operation experience is preferred.
• Good communication and influencing skills
• Good analytical and logical thinking skills
• Financial sense and business acumens.