On Friday afternoon, the Pearl Ballroom at Crown Sydney became the epicentre of Australia’s media and marketing world as Mediaweek celebrated its annual Agency 50 List at the MW100 luncheon. The event ended with the announcement of the number one spot on the Agency 50 List 2024, awarded to Aimee Buchanan, CEO of GroupM Australia. Her heartfelt acceptance speech reflected…

Bastion is excited to announce a new arm of the business focused on the beverage sector. This initiative marks an important step in enhancing brand experiences, particularly at major events. By providing comprehensive end-to-end solutions for beverage brands through a unified, industry-leading team. Bastion aims to deliver exceptional value by curating immersive and engaging, physical…

Ryvalmedia has partnered with Swinburne University of Technology to support and develop its digital advertising curricula as part of its advertising major. The comprehensive agreement supports student learning at all levels of undergraduate study with the key objective of increasing knowledge of industry practice. The partnership amplifies work-integrated learning (WIL) aspects of the curriculum and…

UnLtd, in partnership with Carat and Tag, have launched a new campaign with Raise the Age NSW to call on the NSW government to raise the age of criminal responsibility. The campaign aims to educate the public that the age of criminal responsibility in NSW is 10 and that is too young. Emily Mayo, Campaign…

Mindshare has been appointed to Foot Locker’s media planning and buying business across Australia and New Zealand. The GroupM agency will be responsible for performance and campaign media planning and buying for the footwear and apparel retailer across both markets, delivering strategic, data-led media planning, activation, optimisation, and measurement. A key task for Mindshare will be to…

Author: Natalie Harvey, CEO Mamamia As the dust settles after the US elections and analysis begins about how Donald Trump won so decisively, it’s true that there will be a confluence of reasons. What nobody on the left or right is arguing, however, is the seismic shift in influence from the old media to the…

“2024 has been the start of a new beginning for us, and I feel very optimistic about where we’re going,” Jane Huxley, CEO of Are Media, told Mediaweek following the presentation of the media company’s offerings in 2025. Are Media Ignite, held in Sydney on Thursday, outlined a roadmap for the company’s products, events, awards, and competitions in the new…

The Australian Traffic Network (ATN), today appointed of former Nine group business director, Heidi Sayers, as NSW sales director – a newly created role under national sales director Karen Holmes. With more than 20 years of experience across leading media companies, Sayers will drive agency and direct sales in the key Sydney market ahead of ATN’s major…

Bastion is proud to partner with Amcal in announcing a transformative new campaign, “Amcal. For You. For Life.” This campaign marks a significant moment for the iconic Australian pharmacy brand, which has been a cornerstone of family healthcare for over 85 years. The new campaign reflects Amcal’s enduring commitment to providing trusted care, professional advice,…

Auckland University of Technology’s ‘Bullseye’ are the 2024 winners for the Advertising Capstone Challenge proudly sponsored by Advertising Industry Careers. TBWA\Melbourne – The Disruption Company® and NAB have announced ‘Bullseye’ from Auckland University of Technology (AUT) as the winners of the 2024 Advertising Capstone Challenge (ACC). ‘11th Hour Studios’, a second team out of AUT,…