OMA expands membership with Victoria’s Department of Transport and Planning

OMA expands membership with Victoria’s Department of Transport and Planning

The Outdoor Media Association (OMA) today has announced that Victoria’s Department of Transport and Planning (DTP) has joined as its newest member. DTP brings together key transport, planning, land, precinct, and policy functions within a single department to create thriving, connected communities across Victoria. As an asset-owner member, DTP represents the property owners of where…

Adgile makes senior sales appointments hires

Adgile makes senior sales appointments hires

Adgile has made two senior sales appointments with Marie Galinsky and Sidney Hunwick. Galinsky joins the video measurement company from Cartology and steps into the role of sales director, Melbourne, meanwhile Hunwick joins from MiQ in the role of sales manager, Sydney/Brisbane. “As we move fast into the outcomes era, the market and in particular major brands are coming to us…

Philippa Moig appointed CEO of UnLtd

Philippa Moig appointed CEO of UnLtd

UnLtd, our industry’s social purpose organisation, has appointed Philippa Moig as CEO. Philippa joins UnLtd from Google where she has been Media Leader ANZ since 2024, having previously held senior leadership positions at PHD, OMD, Carat and Mediacom. Philippa is well known in the industry for driving positive change and progress through her contribution to…

Seven Network reshapes  with key promotions

Seven Network reshapes with key promotions

The Seven Network has refreshed its communications division, strengthening its leadership across key pillars of the business: entertainment, news, sport and digital. The changes are part of a broader strategy to align communications with audience growth, content leadership and commercial priorities. The appointments follow the elevation of Kate Amphlett to director of communications, a move the network believes…

Finalists Announced for Inaugural OMA Creative Awards

Finalists Announced for Inaugural OMA Creative Awards

The Outdoor Media Association (OMA) has announced the finalists for the 2024 OMA Creative Awards, celebrating outstanding creativity across six categories.   Judged by an exceptional panel of senior creatives, marketers, media leaders and industry experts – the inaugural awards drew a remarkable number of entries, far exceeding expectations in its first year.   Finalists – 2024…

Initiative wins Aspen Pharmacare Australia

Initiative wins Aspen Pharmacare Australia

Initiative has been appointed as the media agency of record for Aspen Pharmacare Australia, overseeing its brand portfolio of well-known consumer healthcare brands such as Maltofer, Coloxyl, Ural and Dymadon. The media agency’s remit includes all media buying, planning and strategy, as the healthcare company seeks to grow its market leading position in a highly competitive and regulated market. Jo…

Labelium and RyanCap launch Paris Immersion Program for employees
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Labelium and RyanCap launch Paris Immersion Program for employees

Labelium Group and RyanCap have launched the Employee Paris Immersion Program, an initiative aimed at bolstering knowledge sharing, business collaboration, and cultural experiences between the two companies. Starting in March 2025, six RyanCap employees will travel to Labelium’s Paris headquarters for an immersive experience focused on education, training, and business synergy. This initiative reflects the growing alignment…

MiQ appoints Chris Freel as Chief Revenue Officer

MiQ appoints Chris Freel as Chief Revenue Officer

MiQ Australia and New Zealand has bolstered its leadership team with the appointment of seasoned media executive Chris Freel as chief revenue officer. The newly created role comes as the programmatic media company continues its rapid expansion across the region. Freel, a widely respected industry figure, brings more than 20 years of commercial media experience to the…

AIA Vitality Zones – Bastion

AIA Vitality Zones – Bastion

Life, health and wellbeing insurer AIA Australia has identified the 45 healthiest local government areas across the country as part of its new campaign, ‘AIA Vitality Zones’. Inspired by AIA Australia’s science-backed health and wellbeing program, AIA Vitality, the campaign is spearheaded by newly commissioned research which explores where Australians are leading healthier, longer, and…

Val Morgan research: impact on youth audiences

Val Morgan research: impact on youth audiences

Val Morgan Cinema, aiming to illuminate cinema’s role in reaching valuable younger demographics, has partnered with Kantar to conduct a comprehensive study. The focus? To quantify cinema’s impact within the broader audiovisual (AV) landscape, particularly concerning its ability to deliver incremental reach and optimise advertising efficiency. Tomorrow’s consumers, today’s trendsetters Recognising the pivotal role of youth audiences…