Bastion has acquiredย digital creative agencyย AnalogFolk, a year after AnalogFolkโs CEOย Matt Robinsonย and chief strategy officerย Ben Hourahineย acquired the agency from its UK parent company through aย managementย buyout. Robinson will assume the position of managing director of digital brand, while Hourahine will take on the role of chief strategy officer of digital brand. Bastion CEOย Jack Wattsย said the acquisition aligns…
Sydney, NSW โ VMO has today announced the appointment of sales leader, Toyah Elder, as Group Sales Manager in the NSW team. Toyah started her media career at Val Morgan Cinema before moving to QMS as an Account Manager selling across direct and independent agencies. Toyah was also appointed as the first City of Sydney…
The OMAโs full-year net media revenue results for the out of home (OOH) industry have shown a total increase of 12.23% on net media revenue in 2023. This week, the category breakdowns have been released. OOH Category Results for 2023: Roadside Billboards (over and under 25 square metres)$507.8 million Roadside Other (street furniture, bus/tram externals,…
Initiaitve have been shortlisted for 11 awards at theย Festival of Mediaย 2024 APAC Awards! Awesome job as always Initiative! To see Initiatives employer profile, click here. Full Festival of Media shortlist here.
If you’re interested in a media or advertising career, there are many paths you can take to get noticed by employers. Every day we talk to people in the industry at junior and senior levels and everyoneโs path in the industry is so different. If youโre passionate about it, here are some steps you can…
Independent agency Atomic 212ยฐ has added three new clients to its portfolio: VetPartners, Adyen, and UKG. VetPartnersย is an Australasian veterinary practice management company, with a community of 4,500 people in more than 250 practices plus training centres, a vet nurse training school and a managed services business. Adyenย is a global financial technology platform, with operations…
Australiaโs online audio advertising market increased by 21% year on year in 2023 to $265.8 million, according to new figures released by IAB Australia and Commercial Radio & Audio (CRA), with podcast ad expenditure reaching $99.1 million.ย The Australian Online Advertising Expenditure Report (OAER), compiled by PwC, also showed streaming ad revenue was $166.7 million…
UM has been appointed as the media agency of record for global car manufacturer Chery. The agencyโsย remit includes all media strategy, planning and buying in Australia, supporting the car manufacturerโs launch of all new vehicle releases in 2024 as the brand establishes its market presence. Anathea Ruys, CEO of UM, welcomed news of the win…
The CEOs of the Seven, Nine and Ten networks will make a rare joint appearance at a Senate inquiry, to argue the importance of access to free TV for millions of Australians. The commercial TV executives will appear today alongside Free TV Chair Greg Hywood and CEO Bridget Fair before the Environment and Communications Legislation…
The Boards of Directors of EMG, one of the leading global providers of broadcast services and media solutions for live sports, entertainment and events, and Gravity Media, a global provider of complex live creative production and media services, today confirmed the completion of a definitive agreement to combine their businesses. The combination of their complementary…
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