James Dixon – Atomic 212°’s ‘big, hairy, audacious goal’

James Dixon – Atomic 212°’s ‘big, hairy, audacious goal’

Atomic 212° has big ambitions: To crack the top 10 media agencies for billings this year, then the top five in the next three years. To keep retaining clients in a tough pitch market, dominated by “frustrating” procurement-led reviews. And to keep senior talent with long tenures, even as competitors attempt to poach them. The independent…

QMS boosts NSW billboard network with new Australian Turf Club agreement

QMS boosts NSW billboard network with new Australian Turf Club agreement

Leading digital outdoor company QMS today announced a further expansion of its NSW network, signing a new agreement with the Australian Turf Club to manage key assets at Sydney’s iconic Rosehill Gardens Racecourse. The agreement, which was secured as part of a competitive tender process, takes effect on 3 June 2024 and covers six locations…

QMS appoints Sean Rigby to lead Trading and Partnerships

QMS appoints Sean Rigby to lead Trading and Partnerships

Leading digital outdoor media company QMS today announced the appointment of Sean Rigby as National Trading and Partnerships Director.  Mr Rigby departed oOh!media as Group Revenue Director earlier this year and will replace the role left by former General Manager – Trading, John Glynn. He will join QMS in quarter four 2024 and will be…

Mamamia nabs Danni Wright as head of strategy

Mamamia nabs Danni Wright as head of strategy

Mamamia has appointed Danni Wright, Carat’s former chief strategy officer, to lead strategy across the media brand and its content marketing agency, Squad. She was at Carat for almost 10 years. At Mamamia, Wright will be part of the sales leadership team, working closely with the content leadership and audience development teams to identify and create new content…

Coles 360 leads the charge in retail media measurement

Coles 360 leads the charge in retail media measurement

Coles 360 has launched a new measurement solution, Coles 360Impact, designed to provide a 360-degree view of campaign performance. Coles 360Impact is powered by Circana, who support some of the most sophisticated Retail Media Networks around the world. Circana APAC Head of Analytics, Insights and Media Alistair Leathwood said Circana has worked with Coles 360…

Are Media latest social change initiative – Cost of Caring

Are Media latest social change initiative – Cost of Caring

Are Media, Australia’s leading omnichannel content company for women, together with Carers Australia and a coalition of carer support and advocacy groups, are joining forces to call on both the Federal Government and the Opposition to add superannuation to the fortnightly Carers Payment. Last month, The Inquiry into Unpaid Carers recommended the Australian Government consider…

Bastion Agency names Cheuk Chiang as new CEO

Bastion Agency names Cheuk Chiang as new CEO

Bastion has appointed Cheuk Chiang as its new CEO for Australia and New Zealand. Chiang moves from his position as APAC CEO for Dentsu Creative. In the new role at the integrated marketing and communications agency, Chiang will be responsible for driving business expansion, and have operational as well as P&L responsibility across Bastion’s AUNZ business. His appointment follows Bastion’s March acquisition of…

Paramount is ‘unshackling from FTA competitors’ with ad tier launch

Paramount is ‘unshackling from FTA competitors’ with ad tier launch

Australia is a “blueprint” for the global Paramount business, which is why it’s one of the first markets to launch a Paramount+ ad tier, according to president of international markets, advertising sales, Lee Sears. Local chief sales officer Rod Prosser believes that ahead of the June introduction of the ad tier, he’s the “most excited I’ve ever been” in…

Linda Fagerlund joins Mediahub as chief strategy officer AUNZ

Linda Fagerlund joins Mediahub as chief strategy officer AUNZ

Mediahub has appointed Linda Fagerlund to the newly-created role of chief strategy officer across Australia and New Zealand, reuniting her with reuniting her with former Carat boss Sue Squillace. Fagerlund will oversee Mediahub’s trans-Tasman strategic team, and join the Mediabrands agency’s senior leadership team. Fagerlund joins Mediahub after almost four years at dentsu. For the past two years, she…