Senior Lecturer/Lecturer (Marketing, Media, Comms)

What the role is

We are looking for a motivated and enthusiastic individual in the field of communication, marketing and/or media who is dedicated to inspiring and preparing learners for a successful career.

What you will be working on

• Teaching & Learning · Facilitate engaging, applied, and learner-centred learning experiences for both pre-employment training (PET) students and continuing education and training (CET) adult learners.
• Teach and assess modules across lifestyle, hospitality, tourism, culinary, marketing, communications, media, customer experience, and related business disciplines.
• Guide students in applied projects, internships, competitions, industry collaborations, and experiential learning activities.
• Mentor students in their academic, professional, and personal development.
• Curriculum Development & Innovation · Design, review, and enhance curriculum and learning materials aligned with industry trends and emerging business needs.
• Integrate contemporary pedagogical and andragogical approaches, including experiential, blended, and technology-enabled learning.
• Develop authentic assessments, case studies, simulations, and industry-based learning experiences.
• Incorporate emerging developments such as digital transformation, sustainability, consumer behaviour, AI-enabled marketing, content creation, and experience design into curriculum delivery.
• Industry Engagement & Applied Projects · Build and maintain strong partnerships with industry stakeholders, agencies, and professional bodies.
• Collaborate with industry partners on consultancy, applied research, live projects, learning journeys, and student development initiatives.
• Keep abreast of industry trends and translate workplace practices into meaningful educational experiences.
• Support industry events, networking engagements, competitions, and institutional initiatives that strengthen industry relevance and visibility.
• Continuing Education & Adult Learning · Design and deliver executive education, customised corporate training, and professional development workshops for adult learners.
• Facilitate skills upgrading programmes aligned with workforce transformation and industry development needs.
• Academic & Institutional Contributions · Contribute to school-level initiatives, committees, projects, and capability development efforts.
• Support outreach, student recruitment, branding, and engagement activities for the School and institution.

What we are looking for

Relevant qualifications in related disciplines. At least 3 years of relevant industry experience in hospitality, tourism, culinary, marketing, communications, media, customer experience, or related sectors. Experience in customer-facing, service-oriented, or consumer-focused environments. Strong communication, facilitation, mentoring, and stakeholder engagement skills. Ability to integrate industry practices into applied learning experiences. Passion for education, talent development, and lifelong learning. Experience in student/adult learning, curriculum development, or industry engagement will be an advantage. Familiarity with digital tools, analytics, content creation platforms, and emerging AI-enabled technologies will be beneficial. Applicants should demonstrate expertise in two or more of the following areas:

• Marketing, Consumer & Experience
• Consumer psychology and consumer behaviour
• Digital marketing and integrated marketing communications
• E-commerce and social commerce
• Branding and brand management
• Experiential marketing and consumer engagement
• Storytelling and content strategy
• Media, Communications & Content Production
• Audio and video production
• Corporate communications and media relations
• Journalism and strategic communications
• Content creation and digital publishing
• Multimedia storytelling and visual communications

The Singapore Public Service plays a key role in the economic growth, progress and stability of Singapore by formulating and implementing government policies, as well as providing key public services. Whether you are a fresh graduate joining the workforce or an experienced professional, the Singapore Public Service offers a great variety of job opportunities for you. The work in the Public Service can be broadly categorised into the following sectors: Economic, Social, Security & External Relations, and Administration & Corporate Development. Be part of the team that shapes the future of Singapore. Log on and take your first step towards a career that matters! Need help? Please click here for assistance. Our team will contact you shortly!