Senior Digital Analyst
Senior Digital Analyst
At the NSW Department of Education, we educate and inspire lifelong learners – from early childhood, through schooling to vocational education and training.
Ongoing
Located in Parramatta with flexible working arrangements available
Salary ranging from $133,348 - $146,945 per annum, plus employer's contribution to superannuation and annual leave loading.
About the role
This is a great opportunity to lead digital analytics and performance insight across some of the NSW Department of Education’s most important digital channels, including education.nsw.gov.au, school websites, campaigns, social media and enrolment-related journeys.
In this role, you will:
lead digital analytics, performance reporting and measurement across websites, campaigns, social media and other digital channels
analyse user behaviour, campaign performance and audience engagement to identify opportunities to improve digital services and communication outcomes
develop dashboards, reports and insights that help teams make evidence-based decisions
provide specialist advice on analytics implementation, tagging, measurement frameworks and performance optimisation
lead and mentor analytics staff, building capability and supporting high-quality delivery across the team
For further information please click here to view the role description
About you
Demonstrated experience in digital analytics, marketing analytics or performance reporting roles
Experience using digital analytics and reporting platforms such as Google Analytics, Google Tag Manager, Looker Studio, Adobe Analytics, social media analytics tools or similar platforms
Experience leading or mentoring staff and supporting capability development
Knowledge of and commitment to implementing the Department’s Aboriginal Education Policy and upholding the Department’s Partnership Agreement with the NSW AECG and to ensure quality outcomes for Aboriginal people.
Essential requirements of the role
Demonstrated understanding of and commitment to the value of public education.
Current and valid Working with Children Check (WWCC) Clearance for paid employment.
Benefits
Flexible working arrangements
35 hour working week
Competitive, salary sacrificing, employer’s contribution to superannuation and annual leave loading
Flex Leave entitlements, generous holidays & leave conditions
Opportunities for advancement and mobility across the Department to support your career growth
How to apply
Attach a resume (maximum 5 pages) and a cover letter (maximum 2 pages) outlining how you meet the requirements and capabilities of this role.
Applicants are encouraged to prepare their application materials independently. The selection panel values authentic and personally written responses that reflect your own experience, insights and alignment with the Department’s values and priorities.
Please refer to the Applicant’s Guide to Applying to assist you with your application.
If you are an existing Education Support Staff (corporate staff) with the NSW Department of Education, click here for instructions on how to submit your application.
All other applicants please submit your application by clicking ‘Apply Now’.
Note: the selection process will include a range of assessment techniques to assist in determining your suitability for the role. Successful candidates will be required to undertake pre-employment screening for this role which includes a National Criminal History Check.
This is a child-related role. As a condition of employment you will be required to provide a valid Working with Children Check (WWCC) Clearance number (for paid employment). Visit the website for more information.
Candidates must have Australian work rights (citizens, permanent residents, New Zealand citizens or a valid work visa). Ongoing (permanent) roles are open to Australian citizens and permanent residents and New Zealand citizens, while temporary roles welcome applicants with a visa.
Closing date 3 August 2026 at 11:59pm.
For role enquiries please contact Ruth Reilly at ruth.reilly2@det.nsw.edu.au.
We welcome applications from people of all backgrounds, including but not limited to Aboriginal and/or Torres Strait Islander people, people of any age or gender, people from culturally and linguistically diverse groups and/or from the LGBTQIA+ community, veterans, refugees, people with disability, people with sensory differences, and neurodiverse people. If we can make some adjustments to our recruitment/interview process to better help you shine, please reach out to the contact person for this recruitment, details listed above. For more information, visit the NSW Department of Education’s Diversity, equity and inclusion webpage.
A recruitment pool may be created through this recruitment process. A recruitment pool is a group of applicants who have been assessed and identified as suitable for this role, and who may be considered for a range of similar roles, including temporary, term or ongoing roles, over the next 18 months.
