Programmatic Trader
About Ticketek Entertainment Group
Ticketek Entertainment Group is a global fan experience company that tickets, promotes and delivers live experiences that are impossible to forget. In a distracted world where nothing beats real human moments, We make life better live!
Our Group includes; our Fan Experience Platform (Ticketek) that sells tickets and provides value added services, Event promoting, with businesses across Touring (TEG Touring), Sport (TEG Sport), and Family Experiences (TEG Experiences) and our digital business (Ovation) which focuses on delivering seamless data-driven outcomes for our fans and partners.
About the Role:
This role executes Programmatic campaigns across multiple channels, leveraging expertise in programmatic media trading to drive campaign performance and efficiency. You'll develop and implement campaign strategies, optimize performance through data-driven insights, and collaborate with internal teams to deliver successful campaigns. With a focus on delivering high-quality results, you'll apply best practices and stay up-to-date on industry developments to continuously improve campaign performance.
What does a day in the life look like?
Role Responsibilities:
- Platform Excellence
- Execute Programmatic Buys within DV360, The Trade Desk (TTD), and Vistar, applying trading skills and technical expertise to optimize campaign performance for Performance campaigns.
- Develop and implement segmentation and optimization strategies to drive campaign efficiency and effectiveness, utilizing data-driven insights to inform decisions.
- Utilize trading-related technologies, including DSPs and 3rd Party API social media bid management platforms, to support campaign goals and objectives.
- Deliver accurate and timely reports, providing insights and recommendations to stakeholders to improve campaign performance.
- Collaborate with internal teams to ensure seamless campaign execution and alignment with client goals
- Craft Leadership
- Apply best practices in programmatic media trading, analytics, and data-driven storytelling across teams, championing digital marketing measurement and attribution.
- Support stakeholders in interpreting campaign performance, providing actionable insights and recommendations to drive business outcomes.
- Stay up-to-date on industry developments and sharing knowledge and insights with the broader team to drive continuous improvement.
- Collaborate with internal teams to drive client success, providing expertise and support to deliver exceptional results.
About You
Essential experience & skills
- 1-2 years experience in digital media, Ad Tech, Agency or Independent Trading Desk environment.
- Hands-on experience with DSPs such as DV360, TTD, and Vistar (or similar DOOH platforms).
- Understanding of Programmatic channels, including Display, Video, Audio, Native, and DOOH.
- Experience in managing client campaigns, with a focus on learning and growth.
- Solid analytical and problem-solving skills.
- Basic Excel skills.
Desirable experience
- Experience with retail, entertainment, or ticketing verticals.
- CM360 and Ad Ops experience
- Exposure to CDP/DMP and CRM-data integration with media platforms.
Here’s a taste of what TEG offers:
- Complimentary event tickets
- Birthday and volunteering leave
- Wellbeing discounts & flu vaccinations
- Paid parental leave & free employee support (EAP)
- Global rewards and recognition
- Learning, development & career pathways
- A diverse, inclusive, and passionate team
Equal Opportunities
For more information about TEG please go to http://www.teg.com.au/
TEG is an equal opportunity employer committed to embrace diversity, respect, and care for our people and communities. If there are any adjustments that need to be made to ensure you have a fair and equitable experience in our recruitment process, please advise us when scheduling your interview.
*Only direct applications will be considered. No recruiters please*