Product Marketing Specialist
The Opportunity
We're looking for a Product Marketing Specialist to join Findex's national
Marketing team on a full-time, 12-month maximum-term contract, open to
candidates located anywhere across Australia. This is a specialist role sitting
at the intersection of brand, product and commercial strategy, where you will
contribute to the end-to-end marketing motion for Findex's highest-priority
product plays, from upstream positioning through to in-market activation. If you
are a product marketer who thrives on turning product capability into compelling
stories and want to sharpen your craft inside a major national firm, this is the
role for you.
Your role, your contribution!
- Support the product marketing strategy for Findex's prioritised product
plays, contributing to audience definition, positioning, channel selection,
content development and measurement from prioritisation through to activation - Help develop the value proposition, market positioning and client-facing
narrative for prioritised products, translating product capability into
stories that reinforce Findex's brand identity - Integrate your work into the firm's broader marketing plan across lifecycle,
content, search, social, paid, events and communications, contributing to one
unified engine, not a separate motion - Plan, build and ship go-to-market campaigns that drive demand, and produce
content, asset narratives and sales enablement materials for high-value
product campaigns - Arm Findex's distribution network with content packs, partner enablement kits
and sector decks that convert demand into pipeline - Track and report product-line marketing performance against revenue,
pipeline, adoption and cross-sell metrics, using data to sharpen positioning
and support investment decisions
The benefits of joining us!
- Flexible and hybrid working arrangements, work from where you do your best
thinking - Operate at the strategic centre of a major national firm, with meaningful
influence over brand positioning and commercial outcomes - Access to Findex's national network of marketing, Go to Market, sales and
product professionals - A genuinely AI-augmented operating environment, build and evolve your own
toolset as part of the role - Inclusive, collaborative team culture with a high-trust, high-autonomy
approach to contributors at every level - Meaningful community impact through the Findex Community Fund
What you will bring to the role:
- Solid experience in product marketing, integrated marketing or Go to Market,
with a demonstrable track record contributing to product launches and ongoing
campaigns, experience in financial services or accounting is preferred - Demonstrated ability to integrate product marketing into a broader marketing
function, campaigns, content, lifecycle, search, communications and events,
rather than running it as a stand-alone specialism - Some commercial accountability, including exposure to revenue or pipeline
goals tied to a product line or portfolio - Hands-on capability to write, produce and ship product campaign content and
sales enablement materials directly - Fluency with AI tools in a commercial product marketing setting, research,
content, segmentation and campaign production, including an appetite to build
and maintain automations - Tertiary qualification in Marketing, Business, Communications or a related
field; experience in financial services, professional services or a regulated
industry is favourable
If this role sounds like a good fit - Apply now!
Our Impact: Why Findex?
At Findex, we help clients manage, grow, and protect their financial future with
confidence. Since 1987, we’ve become a leading Australasian provider of
integrated accounting, advisory, and wealth solutions, delivered through our
“Wealth Accountant” and Family Office models. With 2,500 professionals across
over 100 offices, we combine local expertise with global reach and remain
committed to supporting clients and communities in creating long-term financial
security.
For the Community
The Findex Community Fund (FCF) is dedicated to giving back to the communities
we serve. Since 2018, we have donated over $4.3 million to more than 800
charities across Australia and New Zealand. Collectively, our team has dedicated
over 9,000 volunteer hours, making a tangible impact in their communities
through personal engagement.
For You
At Findex, we focus on developing our people first. With structured training and
development opportunities, we allow our people to grow their career in a way
that sets them up for success. We actively support our people by giving them
extra support to external studies that is relevant to their role.
For our Customers
Together, Findex champion the success of over 75,000 Australasian businesses,
helping them grow with expert advice, fresh thinking, and top-tier professional
services. Here, you’re empowered to work in a way that brings out your best,
supporting your growth, your team, and the clients who trust us to make a real
difference.
For Diversity & Inclusion
Findex is an equal opportunity employer. We value diversity and are committed to
creating an inclusive environment for all employees and encourage applications
from candidates with a variety of strengths, backgrounds and experiences.