Media Planner
PMG Background
PMG is a professional services business that specialises in media. Managing over $170m in client media investment, our core purpose is to build business outcomes through the strategic application of media. We deliver connected strategy, planning and execution, deeply connected through data through our PMG “Plan to Grow” method. We pride ourselves on a supportive and inclusive culture where our team are able to thrive both professionally and personally.
Role Description
The role of the media planner is to help design and oversee our media and advertising campaigns across a range of different clients. Your key responsibilities will include building and identifying target audiences, managing campaign budgets and plans and monitoring campaign performance. You will work alongside specialists to deliver best in class work, service and partnerships with the end goal of our clients outperforming their competition.
Responsibilities
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Help prepare and present campaign recommendations to clients
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Help identify the best media channel combination for different campaigns
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Help identify target audiences and their behaviour, characteristics, and routines
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Supervise the implementation of media campaigns
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Oversee campaign budgets and reconcile invoices at the end of each month
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Monitor media trends of all supplies including TV, OOH and digital
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Manage contact and action reports for internal and external WIPs
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Construction and management of media plans
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Drive a positive profile of both the agency and our clients in your dealings with the media and creative agencies
About You
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You will possess at least 3 years’ experience, working within investment, planning or digital in an agency, media vendor or similar organisation.
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You have a strong attention to detail and are comfortable working within a fast-paced environment, where no two days are the same.
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A key role in the Planning team, you are a team player and want others to succeed to help deliver a strong and united team.
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The ability to build and maintaining strong relationships with your team, clients and media vendors is essential.
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You have excellent knowledge of analytics tools and campaign evaluation metrics
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Exceptional communication and presentation skills
Working at PMG
PMG is a team of talented diverse professionals with open door access to the senior leadership team to collaborate and grow. The following benefits are offered to our team.
90:10 Program
The heart of our Personal Development Program is 90:10. A 9-day fortnight to provide flexibility to pursue training, personal development and your passions (paid at 100%). This enables our team to access a program to access Industry Training & Qualifications.
Hybrid Work
We have recently relocated to a brand-new office with collaboration areas, great natural light, Basketball court and outdoor lunch areas. All desks are electric sit/stand. Our Swan Street office has access to trains, trams along with bike paths and lockable storage and five-star end of trip facilities. Local parking available.
Industry leading benefits
Paid parental leave, Community volunteer days, Employee assistance program. Benchmarked industry leading salaries. New business and referral incentives.
Inclusive growth-oriented environment
The PMG talent profile aligns to growth and capabilities. PMG has a -1.8% Gender Pay Gap compared to 14.5% industry average, and the WGEA’s recommended range of +/- 5%.
