Marketing Specialist 🇦🇺
Established over 20 years ago
with over 120 headcount, we are a growing Melbourne headquartered Software Engineering Consultancy with a core focus of delivering business-critical digital products to our clients. Our teams work alongside our customers to dissect their complex problems and convert them into value-driven solutions, combining innovative principles in development, design, analysis and quality automation. We utilise Design Thinking and Agile practices to rapidly create customer and business first software, testing and embracing new technologies and trends along the way.
This is a strategic and hands-on leadership role
responsible for shaping and executing Fabric Group’s marketing, demand generation, employer branding, and market positioning strategy. Reporting directly to the executive leadership team, you will own the planning, execution, and continuous improvement of all marketing activities across the business. You will work closely with our service line leaders, pursuit teams, delivery leaders, technology specialists, partners, and people teams to ensure Fabric Group is recognised as a leading technology consultancy across Australia and APAC. This role is ideal for someone who thrives in a fast-paced environment, enjoys wearing multiple hats, and is excited by the opportunity to build, scale, and continuously evolve a modern B2B technology marketing function.
What you will do:
- Brand Strategy & Market Positioning
- Demand Generation & Growth Marketing
- Events & Community Building
- Content & Thought Leadership
- Digital Marketing & Social Media
- Partnerships & Ecosystem Marketing
- Employer Branding & Talent Marketing
- Client Advocacy & Industry Recognition
- Internal Communications & Employee Experience
What we are looking for:
- Experience
- Skills
- Bonus Experience
If you’re passionate about technology, storytelling, community building, and helping organisations grow, we’d love to hear from you.
Your key benefits of being a part of the Fabric team:
- Collaborating with a team of top notch professionals who are obsessed with value, latest tech and the right way to build a digital product
- Very diverse and inclusive environment where people value feedback, connections and collaboration in a workspace
- Great office in CBD with all the amenities, fun team events, activities, lunches and celebrations
