Marketing Executive

About the Role

YouTrip Australia is looking for a Marketing Executive to support the execution of day-to-day marketing initiatives across social, content, lifecycle, and campaigns.
This is an all-rounder role suited to someone early in their marketing career who wants hands-on exposure across multiple channels in a fast-moving fintech and travel environment.
You’ll work closely with the local Marketing, Product, and Community teams to help bring campaigns to life, support launches, and ensure YouTrip shows up clearly and consistently across key touchpoints.

Your Mission

Support the execution of marketing initiatives that help users understand, trust, and use YouTrip — with clarity, consistency, and a strong customer lens.

Key Responsibilities

• Campaign & Marketing Execution
  Support the planning and execution of marketing campaigns across social, content, and owned channels
  Assist with campaign briefs, timelines, asset coordination, and rollouts
  Help coordinate marketing activity around product launches, features, and seasonal travel periods
  Ensure campaigns are executed accurately and on time across channels
• Content & Channel Support
  Assist with content planning and publishing across social, email, and in-app channels
  Support copywriting for emails, push notifications, landing pages, and basic campaign assets
  Work with Social and Community team members to ensure messaging is consistent and aligned
  Help repurpose content across different formats and channels
• Lifecycle & Customer Journey Support
  Support execution of lifecycle communications (email, push, in-app) across onboarding and activation journeys
  Help maintain and update basic lifecycle flows, templates, and content
  Assist with QA, scheduling, and performance checks of lifecycle sends
• Insights, Reporting & Optimisation
  Track basic performance metrics across campaigns and channels (open rates, CTRs, engagement)
  Help compile reports and summaries to share learnings with the broader team
  Support simple experiments and iterations based on performance insights
• Cross-Functional Collaboration & Operations
  Work closely with Product, CS, and Community teams to stay aligned on launches and messaging
  Assist with marketing operations tasks such as campaign tracking, documentation, and planning support
  Help keep marketing calendars, trackers, and assets organised and up to date

About You

1–3 years of experience in a marketing, growth, or communications role (in-house, agency, or startup)
Strong written communication skills and attention to detail
Comfortable supporting multiple initiatives at once in a fast-paced environment
Organised, proactive, and keen to learn across different areas of marketing
Curious about how marketing drives user behaviour and business outcomes

Nice to have:

• Exposure to email, CRM, or lifecycle tools
• Basic familiarity with social media platforms and content workflows
• Interest in travel, fintech, or consumer technology
• Experience working in a startup or lean team environment