Head of Marketing

Head of Marketing (Fixed Term Contract – 13 Months)

Are you ready to kickstart your career with one of Australia’s leading outdoor media companies? We are currently on the hunt for an energetic go-getter to join us as our newest Head of Marketing on a 13-month fixed term contract.

Life at QMS Media? It’s Anything but Ordinary!

At QMS Media, we bring creativity and innovation to the world of outdoor advertising, delivering impactful solutions with digital billboards, street furniture, and beyond. Our team is passionate, authentic, and a little contagious (in a good way!). We are always pushing boundaries, celebrating wins, and evolving together.

Proud to be a WGEA Employer of Choice for Gender Equality since 2017 and with our Reconciliation Action Plan endorsed by Reconciliation Australia, we at QMS Media are committed to an inclusive workplace where everyone thrives, and where the rights, culture, and contributions of Aboriginal and Torres Strait Islander peoples are celebrated and respected.  

What you'll be up to:

As the Head of Marketing reporting to the Chief Marketing Officer, you will be responsible for leading and executing strategic, multi-channel B2B marketing initiatives that drive growth, maximise ROI, and align with business objectives. The role requires a hands-on, strategic leader with strong experience in brand strategy, performance measurement, and end-to-end campaign delivery in a fast-paced environment. The position champions innovation, customer experience, and cross-functional collaboration. In addition you will also:

• Lead end-to-end planning and delivery of the QMS marketing and go-to-market strategy

• Drive strategic and tactical marketing campaigns aligned to business priorities

• Own all aspects of campaign execution, including design, testing, and implementation

• Monitor performance and report results with executive-level insights and ROI analysis

• Initiate and lead key marketing and cross-functional projects

• Lead day-to-day operations and set the operating rhythm of the marketing function

• Define clear KPIs and development goals, providing ongoing feedback and performance reviews

• Oversee training, coaching, and performance management of team members

• Manage the annual marketing budget in partnership with the CMO

• Own and maintain relationships with key suppliers across media, creative, print, and digital channels

What we’re looking for:

• Bachelor’s degree in Marketing, Communications, Advertising, or a related business discipline

• 5+ years’ experience in multi-faceted marketing roles

• 3+ years’ experience in a senior marketing leadership role

• Essential experience in the out-of-home or media industry

• Strong communication and presentation skills

• Proven leadership and people management experience

• Demonstrated success delivering end-to-end, multi-channel B2B marketing campaigns

• Strong project management skills with the ability to manage complexity and ambiguity

• Commercially minded, with experience in budgeting, measurement, and demonstrating ROI

• Strategic, innovative thinker with the ability to execute at pace

• Influential leader who brings teams and stakeholders together

• Proactive, analytical problem-solver with a hands-on mindset

What’s in it for you?

• A fun, friendly and supportive work environment where no two days are the same.

• Awesome learning opportunities - ongoing learning and development to help you springboard into the future you want both personally and professionally.

• A workplace that values YOU, your growth, and your ideas. We’re big on being inquisitive and ‘out of the ordinary’.

• Career development, and the chance to work with a team that’s as excited and passionate as you are!

• A fabulous workspace – both in location and vibes! We’re located in South Melbourne, so you’re never too far from delicious food, drinks, and the beach. On the days you don’t want to leave the office (hello, Melbourne weather) we have you covered with goodies and daily lunchtime quizzes.

The Perks

• Milestone Leave: 3 extra paid days off yearly, supporting you during moments that matter.

• Celebration Leave: Exchange public holidays to commemorate cultural or religious days meaningful to you.

• Paid Parental Leave: Employer-paid parental leave for primary and secondary carers for when your family grows.

• EAP: Professional wellbeing support services for you and your family, including counselling, nutritional coaching, financial coaching, 24/7 crisis counselling, and First Nations mental health and wellbeing support.    

• Wellbeing Gateway App: Access tools and resources to support you and your family’s wellbeing journey including meditations, workouts, recipes, wellbeing programs and wellbeing tracking.

• Health Program: Annual vaccinations, skins checks, healthy lifestyle checks and mental health first aid training.

• Employee Benefits: Access meaningful savings in the areas that matter most with discounts on groceries, utilities, gym memberships, food and entertainment, health insurance and more!

• Learning and Development: Transform the way you learn, grow and engage with an annual program of technical and human skills.

Whether you’re ready for a change or looking for a place to make your mark, your ‘out of the ordinary’ adventure starts here - Click Apply now!

At QMS Media, fairness and equity are at the heart of our talent acquisition process. We know that many from marginalised groups may hesitate to apply unless they meet 100% of the requirements. But here’s the thing—we value diverse perspectives and unique experiences, even if they don’t fit the ‘traditional mould’. If you’re unsure whether you tick every box, we encourage you to apply anyway – imposter syndrome and confidence gaps are real! We’re excited to hear from you!

Want to know more about us? Check us out at www.qmsmedia.com