EOI: Campaign Lead (Email & Customer Engagement)

About Accenture Song

ANZ Accenture Song in ANZ brings together strategy, data, creativity and technology to help Australia and New Zealand's leading brands grow. Operating across Melbourne and Sydney, and partnering across the broader global Song network, we are a cross-functional unit embedded within Song's marketing transformation and activation capabilities—covering first-party data strategy, omnichannel campaign execution, analytics and reporting, and marketing technology enablement.

Our Marketing Activation capabilities focus on delivering connected, personalised customer experiences across channels, working with enterprise clients to support campaign delivery, performance optimisation, and measurable business outcomes.

About the Role

We are seeking a Campaign Lead to join the Marketing & Communications delivery team, supporting a major financial services enterprise client across customer engagement and lifecycle campaign programs. This role is a business-led campaign management position, focused on the end-to-end coordination and delivery of email marketing initiatives across multiple workstreams. You will operate within a fast-paced delivery environment, working across internal teams and client stakeholders to ensure campaigns are executed efficiently, accurately, and in line with business objectives. You will play a key role in managing timelines, dependencies, and delivery processes, while ensuring strong collaboration across campaign planning, content development, and execution teams.

Key Responsibilities

• Campaign Management & Delivery
• Supporting the delivery of email marketing initiatives across multiple workstreams
• Managing timelines, dependencies, and stakeholder expectations to ensure on-time campaign delivery
• Coordinating campaign execution activities across internal and client teams
• Stakeholder & Delivery Coordination
• Working closely with client stakeholders and internal delivery teams to ensure smooth execution of campaigns
• Acting as the central point of coordination between business, creative, and marketing automation teams
• Supporting structured communication and alignment across all parties
• Campaign Planning & Preparation
• Contributing to content development and campaign preparation
• Supporting briefing processes and ensuring requirements are clearly defined and communicated
• Assisting in campaign readiness through coordination with relevant teams
• Execution Support & Quality Assurance
• Providing structured, reliable support in a fast-paced delivery environment
• Ensuring campaigns are delivered accurately and in line with defined processes
• Supporting QA and validation prior to campaign launch

What You’ll Bring

Essential

• 5+ years strong experience in email marketing strategy, campaign delivery and coordination
• Understanding of end-to-end campaign delivery processes from campaign briefing creation to creative and content development, segmentation, testing and managing approvals.
• Demonstrated project management capability including managing timelines and dependencies
• Strong stakeholder management and communication skills
• Experience working in fast-paced delivery environments
• Ability to work collaboratively across cross-functional teams
• Highly organised with strong attention to detail
• Proactive mindset with a focus on delivery and continuous improvement

Preferred

• Technical and overall experience working in enterprise or regulated environments
• Experience with enterprise marketing automation platforms including Braze, Salesforce, Adobe and Oracle / Responsys
• Understanding of end-to-end campaign delivery processes
• Familiarity with marketing automation workflows
• Experience supporting content development and campaign planning
• Degree in marketing, communications, or related discipline

Accenture Progressive Employee Benefits

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Progressive Employee Benefits – Australia

Equal Employment Opportunity Statement for Australia and New Zealand: At Accenture, our intention is to foster a culture and a workplace in which all of our people feel a sense of belonging and are respected and empowered to do their best work. We encourage applications from all people with the relevant skillset, and we are committed to removing barriers to the recruitment process and employee lifecycle. All employment decisions shall be made without regard to age, disability status, ethnicity, gender, gender identity or expression, religion or sexual orientation and we do not tolerate discrimination. If you require any accommodations or adjustments for interviews and/or at work, please reach out to exectalent@accenture.com or contact us at +61 2 9005 5000 (Australia) or +64 44666056 (New Zealand).

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About Accenture

Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.

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Equal Employment Opportunity Statement for Australia: At Accenture, our intention is to foster a culture and a workplace in which all of our people feel a sense of belonging and are respected and empowered to do their best work. As part of our talent strategy, we hire and develop people who have different backgrounds, different perspectives and different lived experiences. These differences ensure that we have and attract the cognitive diversity to deliver a variety of perspectives, observations and insights which are essential to drive the innovation needed to reinvent, and we hold our leaders accountable for ensuring we have the most innovative and talented people in our industry. We encourage applications from all people, and we are committed to removing barriers to the recruitment process and employee lifecycle. All employment decisions shall be made without regard to age, disability status, ethnicity, gender, gender identity or expression, religion or sexual orientation and we do not tolerate discrimination. If you require adjustments to the recruitment process or have a preferred communication method, please email exectalent@accenture.com and cite the relevant Job Number, or contact us on +61 2 9005 5000.

Learn how Accenture protects your personal data and know your rights in relation to your personal data. Read more about our Privacy Statement.

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