Digital Solutions Manager
Digital Solutions strategy and ecosystem capability building:
• Develop and continuously refine Pall China’s overall Digital Solutions strategy, ensuring strong alignment with business growth objectives.
• Continuously optimize the digital marketing ecosystem (Digital Ecosystem). Leverage platforms such as Marketing Automation and SFDC to systematically integrate online channels including digital media, the corporate website, and e-commerce, and continuously improve ROI.
• Establish and scale the operating model that connects digital marketing to e-commerce, enabling the e-commerce business and continuously improving processes.
Drive continuous demand generation and high-quality leads through digital channels:
• Plan and manage digital channels such as SEM, vertical industry media, KOLs, and webinars; develop channel-appropriate online promotion plans based on different campaign objectives.
• Build and maintain a vertical media pool, continuously optimizing the media mix to improve lead quality.
• Own the maintenance and application of the Marketing Automation platform, including campaign architecture, customer journey design, and database nurturing—enabling more efficient data management and operations.
E-commerce planning and management:
• Develop and execute Pall China’s e-commerce development roadmap; optimize e-commerce operating processes and user experience; and build a closed-loop linkage with digital promotions and demand generation programs.
• Manage different e-commerce platforms (e.g., iPall, MRO, JD, 1688) to ensure consistency in overall e-commerce strategy and execution.
• Track and analyze key e-commerce KPIs and continuously optimize based on business goals.
Qualifications
Bachelor’s degree or above, preferably in Marketing, Business Administration, or a related field. 5–8+ years of B2B digital marketing experience; experience in industrial e-commerce is a plus. Strong end-to-end understanding and hands-on experience in digital marketing, Marketing Automation, lead management, and e-commerce, with a business-oriented mindset. Strong project management and cross-functional collaboration skills; able to independently lead projects and drive deliverables to completion. Results-driven with strong analytical skills; able to adjust and optimize business execution based on data insights.
Join our winning team today. Together, we’ll accelerate the real-life impact of tomorrow’s science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life. For more information, visit www.danaher.com.
Danaher is a leading global life sciences, biotechnology, and diagnostics innovator, helping to solve many of the world’s most important health challenges, ultimately improving quality of life for billions of people today, while setting the foundation for a healthier, more sustainable tomorrow. The Danaher ecosystem is made up of more than 15 businesses united by a shared commitment to innovate for tangible impact. Please read our Applicant Data Privacy Notice carefully here.
