Digital Marketing Executive
Digital Marketing Executive
The Repulse Bay is seeking a Digital Marketing Executive to support the daily operations of Sales and Marketing team.
Key Accountabilities
- Social Media: Work with internal stakeholders and outsourced vendors on content creation (including post copy and creative assets), liaise on photography and videography shoots, schedule posts, and handle customer enquiries.
- Content Management: Manage content update and conduct regular health checks across all owned and third-party digital channels, including TRB.com, TRB App, SevenRooms, OpenRice, and other platforms, ensuring accuracy and relevance.
- Paid Media: Support digital advertising initiatives by developing ad copy and visual assets, scheduling and publishing ad campaigns.
- eDM: Assist with eDM campaigns, including content preparation, layout configuration, blast scheduling, and database updates.
- Data and Research: Maintain recurring performance reports for digital initiatives and conduct competitive analyses to generate insights on market trends, best practices, and actionable suggestions.
- Admin: Assist with day-to-day operational and administrative tasks and other related duties as assigned.
General Requirements
- Degree holder in Marketing, Communications, Business Administration, or a related discipline.
- Relevant working experience in the marketing, agency, PR or events industry.
- Good communication and interpersonal skills.
- Fluent in spoken and written English, Cantonese, and Putonghua.
