Customer Success Associate Director/Director - Consumer & Behavior Insights and Brand
Job Description
ABOUT THE ROLE
The Customer Success Manager role is a mid-level leadership role responsible for driving client value realization, retention, and growth through advanced quantitative analytics and customer success leadership across different client sectors in Singapore, while contributing to Customer Success strategy and capability development across APAC.
This role serves as a trusted advisor to complex, high-value clients, translating data, measurement frameworks, and analytical insight into clear business outcomes—informing brand strategy, portfolio optimization, pricing, performance measurement, and go-to-market decisions.
The role balances client advisory and commercial accountability, ensuring NIQ’s quantitative solutions consistently deliver measurable impact and long-term client partnerships.
KEY RESPONSIBILITIES
- Client Advisory & Strategic CS Leadership
- Quantitative Excellence & Insight Application
- Customer Success & Value Realization
- People Leadership & Capability Development
- Cross‑Functional & Regional Collaboration
Qualifications
Bachelor’s or Master’s degree in Business, Economics, Statistics, Data Science, Marketing, Mathematics, or related field.
10+ years experience in quantitative research, analytics, insights, or customer success roles, with people management exposure.
Proven track record in driving measurable client value, renewals, and growth through analytics‑led solutions.
Strong expertise in quantitative methodologies, performance measurement, modelling, dashboards, and analytics interpretation.
Experience managing complex, multi‑market clients within matrixed and multicultural organizations.
Strong business acumen with the ability to link data outputs to commercial impact.
Experience in handling multi-market studies.
Strong exposure to different methodologies used in the FMCG sector, including but not limited to shopper.
Basic understanding of RMS data would be advantageous.
Core Skills & Competencies
- Advanced quantitative and analytical expertise
- Customer Success and value realization focus
- Strategic thinking and commercial acumen
- People leadership, coaching, and performance management
- Cross‑functional collaboration and stakeholder influence
- Data storytelling, presentation skills and executive communication
Additional Information
Our Benefits
Flexible working environment
Volunteer time off
LinkedIn Learning
Employee-Assistance-Program (EAP)
NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions, require accommodations, or wish to request human review were permitted by law, please contact your local HR representative. For more information, please visit NIQ’s AI Safety Policies and Guiding Principles.
About NIQ
NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.
For more information, visit NIQ.com
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Our commitment to Diversity, Equity, and Inclusion
At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit this link.
