Category Marketing Lead
At MECCA
our marketing team brings brands to life through innovative, customer-first storytelling. As a Category Marketing Lead, you’ll play a key role in shaping and delivering impactful omni-channel campaigns that connect our customers to the world’s best beauty brands.
The Role You Could Play:
Reporting into the Marketing team, you will lead the end-to-end execution of category and brand marketing initiatives, ensuring all activity aligns with MECCA’s broader strategy and Brand DNA. You will:
- Lead the planning and execution of omni-channel brand partner campaigns across MECCA’s portfolio
- Develop and implement annual marketing plans for strategic brands, in partnership with internal stakeholders and brand partners
- Partner with Brands & Buying to align marketing activity with category priorities and growth opportunities
- Act as the key contact for brands, managing briefs, campaign development, and cross-functional delivery
- Deliver post-campaign insights and continuously optimise performance and future planning
What You Will Bring:
You are a collaborative and commercially minded marketer who thrives in a fast-paced, dynamic environment. Ideally, you will bring:
- 4+ years’ experience in marketing within a brand or agency environment (retail or omni-channel preferred)
- Proven ability to deliver multi-channel campaigns with strong commercial outcomes
- Strong stakeholder management skills, with the ability to influence across cross-functional teams
- Excellent communication and project management capabilities, balancing multiple priorities
- A proactive, solutions-focused mindset with a passion for innovation and continuous improvement
Your Life At MECCA
Whilst we are singularly focused on our #CustomerFirst mantra, we know that wouldn’t be possible without an incredible team that is guided by our MECCA values and motivated each and every day to be solutions focused, innovative, collaborative and adaptable—and have a bit of fun along the way!
Some of our other team member benefits include:
- Professional development programs and first-class digitised learning offering
- Health and well-being initiatives
- Reward and recognition programs
- Access to bonus and incentive programs
- Access to quarterly product allowance
- Up to 40% discount
Benefits are subject to company policy, as updated from time to time. There are also so many other ways in which you’ll be made to feel part of the MECCA story as we love to celebrate, surprise and delight our team along the way.
To learn more about life at MECCA Brands, follow us on LinkedIn at MECCA Brands or @lifeatmecca, and for all current opportunities, visit: http://www.mecca.com.au/careers
Follow @LIFEATMECCA Visit our LinkedIn page Since our very first day in 1997, our purpose has been to enable our customers to look and feel their best by offering them the world’s best line-up of beauty and skin-care brands, coupled with exceptional service. Fast forward to today, and we have almost 5,000 MECCA team members across 100+ retail stores throughout Australia and New Zealand, a rapidly growing online business, two Distribution Centres, and a bustling Support Centre in the heart of Melbourne working to deliver on our purpose every single day. Our ongoing growth is fuelled by opening new stores and reaching new customers, launching new products, and harnessing the latest technology to constantly innovate and evolve our concepts, experiences, and service offerings. Whether you join MECCA in one of our Retail stores, our Support Centre or one of our Distribution Centres, you will be an integral part of the MECCA family.
