Rare
We make brands more human.
Rare is one of Perth's most successful full service creative agencies. West Australian owned and fully independent, we partner with commercial, government and not-for-profit clients nationwide to create transformative work that embeds our clients into the lives of their audience.
- Website hellorare.com
- Company Size 11-50
- Primary Location Perth, WA
- Categories Advertising and Creative Agency, Digital Advertising Agency, Media Agency
Overview
We’re WA’s largest independent creative agency. A collective of free-thinking collaborators. Creative thinkers one and all. What sets us apart is that we make brands more human. We give them a heart by crafting something people don’t just see, they feel. It’s the difference between a transaction and a connection, and it can take a brand from being recognised, to being remembered, to being loved.
We don’t just chase attention, we earn affection. With a deep understanding of what moves people, we build brands with emotional impact that resonate in culture, and in the lives of the people they’re for.
That’s what it means to make a brand more human. And that’s what we do best.
As a full-service agency, we partner with clients large and small across Australia. Joining us offers the opportunity to work with a diverse mix of brands, applying specialist capabilities across strategic planning, market research, creative development, media buying and performance analytics, spanning both digital and traditional channels. All under one roof.
Driven by curiosity, we look beyond the obvious to understand what truly moves people. From data and analytics to the lived experiences of communities, customers and employees, we’re constantly seeking new insights to inform our strategic thinking and sharpen our creative approach.
Because when insight leads the way, brands don’t just show up. They connect.
Benefits & Perks
We believe work should support life, not compete with it. That’s why we go beyond standard benefits to make sure our people feel valued, trusted and genuinely supported. Our flexible, hybrid working model provides real work/life balance.
We back ambition with action. Meaningful investment in learning and development, dedicated training budgets and additional time off ensure you have the space to grow and progress your career.
And because connection matters, we celebrate often with an extensive calendar of more than 40 social, cultural and industry events throughout the year.
Parental Benefits
Paid parental leave + keep in touch program
Flexible Work Arrangements
Work environment that supports flexible and balanced work-life practices
Professional Development
Training allowance and study hours + Grow Perform Succeed program
Extra Leave
Free birthday day off, and cultural swap days
Health & Wellness
Reset days for mental health, and EAP program
Culture
We’re a business with a strong culture of collaboration, trust and community. We’re an open book. Everyone has a voice. A say in how things are done. While we care deeply about doing great work and always doing the right thing by our clients, above all, we care about being good humans. About being good to each other and to all the people we engage with each and every day.
We believe making time for a little joy and laughter in the day should be mandatory at every workplace in the country. Far from being a distraction, it has a positive impact on engagement, creativity and purpose, and allows us to attract and retain the best people in the industry.
There’s rarely a week goes by when we’re not celebrating something together – from new business wins and birthdays to welcoming new staff members or out on the town at a cultural show or team building event. And we often throw our doors open to give students an inside look at agency life.
