Guest post by Linda Robson from The Hummingbirds – climbing the corporate ladder. It dawned on me that in 2025, it will be 40 years since I left high school. In that time, there have been numerous class reunions, none of which I have managed to make. But it made me wonder where everyone from…
Rory Heffernan – Atomic 212°’s national managing director and Mediaweek’s Next of the Best winner in the New Business Growth – Agency category – has told Mediaweek the “hard work and focus” of the independent agency’s 160-strong team is the key to its new business growth. In the past 12 months, the agency has won brands such as BMW Australia and New…
Nova Entertainment has promoted Josh Halling to the role of group commercial director, responsible for the direct and independent agency channels. Halling, who was previously Nova Entertainment Sydney’s commercial director, will now report to Nova’s chief commercial officer, Nicole Bence. In this new group commercial role, he will lead Nova’s Sydney and Melbourne direct and independent agency teams to…
The Experience Advocacy Taskforce (EAT) has launched its new website today. Founded by our own advisory board member, Greg Graham, EAT advocates for an equal and diverse media workforce and advertising industry that values experience. In late 2022, Greg a.k.a. Sparrow, was the proud recipient of the Media Federation of Australia’s Hall of Fame award….
Leading digital outdoor media company QMS continues the expansion of its national premium network, successfully winning the competitive tender to manage select external digital large format billboards for leading retail property group Vicinity Centres in Victoria and Tasmania, effective immediately. The appointment covers two premium shopping centre locations in Melbourne’s eastern suburbs – Box Hill…
The IAB Australia Video Council has released an updated Connected TV Handbook, expanding on the initial edition published in 2020. Intended as a tool to assist marketers and agencies in understanding the market, the updated version covers the opportunities for advertising through data and personalisation, provides a framework for measurement, outlines planning considerations and elements of…
NP Digital has announced its agreement to acquire SearchGuru. This move underscores NP Digital’s commitment to innovation and expansion in the rapidly evolving landscape of performance marketing in the APAC region. With offices in high-demand markets such as Australia, India, Malaysia, Singapore, and Hong Kong, the acquisition will add an additional 120 digital marketers to its…
Unpacked by Flybuys will transition to Coles 360 as part of the supermarket chain’s retail media business. Media agencies, publishers, and brands are expected to benefit from the combined strength of Coles and Flybuys. “It’s an important step for our business that will enable Coles 360’s agency and supplier partners to better plan, buy and measure their…
Leading digital outdoor company QMS today announced another significant expansion of its NSW portfolio, striking a new agreement with Transport for NSW covering nine of Sydney’s most prized digital out of home assets, including the iconic overbridge on Cremorne’s Military Road. The new partnership with Transport for NSW, which takes effect on 1 January 2025,…
Are Media is set to launch two new digital marketplaces, delivering more than 14,000 products via The Australian Women’s Weekly and Home Beautiful brands. The Australian Women’s Weekly marketplace has a focus on fashion, accessories, jewellery, shoes, homewares and gifts. The Home Beautiful marketplace focuses on home décor, kitchen, bed and bath, dining, and prints and art. All products sold have been…
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