About us
We’re passionate about showcasing the amazing opportunities the creative, advertising and media industry has to offer. We’re dedicated to educating a broader audience about the diverse possibilities within the sector, encouraging individuals to explore and contemplate a career in this vibrant field.
Leadership
Adam Elliott
Co-founder & CEO
Adam spent 21 years working in the Australian media industry, starting as a sales assistant for Channel 9 and rounding out his corporate career as National Sales Director for the Seven Network. In this most recent role, Adam was responsible for a sales team of 250 people operating nationally and a sales target of over $1bn. At AIC, Adam is responsible for business strategy, industry partnerships, client relations and sales.
Owen Joyce
Co-founder & COO
Owen has a 20-year career in senior leadership roles. In 2000, Owen co-founded an IT training company which, in 2004, was acquired by Seek Ltd. Since then, he’s held senior positions with several businesses (some as co-founder), all predominantly focused on learning and careers. At AIC, Owen works closely with Adam on business strategy and is also responsible for technology, operations and marketing.
Advisory Board
Greg ‘Sparrow’ Graham
In Greg’s 30+ years in advertising, he has worked for a number of high-profile creative agencies; DDB, Burnett’s & JWT. In 1997 he launched Mindshare’s Melbourne office as Managing Director and worked for WPP/GroupM for over 25 years. Recently announced an MFA Hall Of Famer, Greg is also editorial consultant for B&T Magazine.
Julie Anne Longano
Julie Anne grew up in media, working in Media Sales at Southern Cross Austereo, Media Planning at IPG Mediabrands, Sponsorship Management at Dentsu Aegis Network, Operations at CHE Proximity (now CHEP Network) and Partnerships at the Australian Football League. For the last five years, Julie Anne has run her own recruitment firm, Peeps Consulting, specialising in the media sector.
Sue Squillace
With 25 + years in the industry, Sue is an established and experienced media leader who is passionate about people and building high performing teams. Awarded the B&T Women in Media award in 2017, Sue is also an active member of the Cerebral Palsy Alliance co-chairing fundraising events utilising the industry’s assets to do good. Sue has held executive leadership roles at Starcom, Carat and Dentsu and founded Spark Foundry for Publicis in 2004. Sue recently became CEO of Mediahub in ANZ, a full-service agency which is a joint venture partner with IPG Mediabrands and Attivo.
David Reid
David is a respected Advertising Lecturer at Swinburne University of Technology in Melbourne and brings with him a wealth of academic and industry knowledge. David is not only an accomplished award-winning educator, he is also completing his doctoral studies focusing on enhancing employability and work-integrated learning within the fields of advertising and marketing. His industry-focused approach to education is exemplified by initiatives such as the Advertising Capstone Challenge (which he co-founded in 2016), which seeks to bridge the gap between education and industry practice.
SPOTLIGHT
The industry bodies driving success in advertising & media.
Industry bodies play a crucial role in fostering collaboration, setting standards, and representing the collective interests of businesses within our sector. They also act as advocates for their members, liaising with regulatory bodies and policymakers to shape favourable business operating environments. Click the link below to find out more about some of Australia’s ad & media industry bodies.
Our Key Supporters
Industry partnerships are pivotal in helping Advertising Industry Careers reach millions of Australians each week. In particular, collaborations with 10/Paramount and Mediaweek, who have been supporters from the beginning, are key to amplifying our message and reaching diverse audiences with industry news, ideas, opinions and job opportunities over the next two years.
10/Paramount and Mediaweek bring more than just their names to the table; they bring a wealth of experience, influence, and a shared commitment to our vision. These partnerships represent a collaboration built on the shared goal of expanding awareness about our industry and the significant opportunities within it.
Through these partnerships, AIC gains access to an extensive network and platforms that extend far beyond what would be achievable without them. 10/Paramount, with its local and global reach, provides us the ability to showcase our industry’s potential on an international stage. Mediaweek, with its understanding of and longevity in the Australian media landscape, helps us reach employers and candidates in a highly targeted way.
“We’re excited to work with AIC over the next two years to promote the amazing career opportunities in our industry.”
Rod Prosser
Chief Revenue Officer
10/Paramount
Inviting other Media Partners and Advertising companies
Collaborations with like-minded organisations can amplify our collective voice and encourage more talent to consider working for our organisations. If your media organisation or advertising business shares our passion for promoting industry awareness and job opportunities, we invite you to explore collaboration possibilities. Whether through co-branded campaigns, sponsored content, or event partnerships, there are various ways to contribute to our mission. Get in touch with us to find out more.
Why an Industry Careers Platform?
Talk to a lot of people in advertising & media and you’ll hear a similar story. Many didn’t plan to be in the industry or the job they’re in. Instead, a series of chance meetings, conversations or events led to opportunities that excited them and one thing led to another. Depending on where you get your stats, between 60 and 90% of the workforce aren’t in a job they actually planned.
Here are some of the reasons why Advertising Industry Careers was formed:
- It’s not always necessary to plan a career in the conventional sense, particularly in an industry where many roles don’t require formal education. We believe this gives our clients a unique opportunity to encourage more talent into the industry and reduce the likelihood of talent shortages.
- Organisations can still compete with each other but at the same time implement industry-wide initiatives to raise awareness. Talent is hard to do on a small scale, so working together as an industry makes a lot sense.
- The advertising and media industry is in a great position to have the best recruitment marketing there is. We have the reach, we understand brand building better than anyone, and storytelling is our bread and butter. We have an opportunity to promote what it is we do and make our industry attractive to many more people who may have never considered advertising and media as a career option.
- If hiring policies are too stringent around candidates fitting a certain mould, the industry risks hiring the same types again and again. Some of the most senior people in the industry didn’t follow a conventional career path. Fresh candidates and people from other industries who are optimistic, curious and keen to learn can significantly add to the richness our industry needs.
