Marketing Manager, Research Amplification (APAC)

Marketing Manager, Research Amplification (APAC)

Morningstar is committed to empowering investor success. One way we accomplish this is by offering independent data, research, and world‑class products to the financial community. We believe that when the investor wins, we all win. As part of the Content and Platforms team, the Research Amplification Team is dedicated to connecting professional investors with Morningstar’s independent research. The Marketing Manager plays a key role in planning, activating, and optimizing content‑driven campaigns that expand the reach of Morningstar’s thematic research. This role focuses primarily on top‑of‑funnel (TOFU) awareness and engagement, ensuring our research, insights, and intellectual property gain strong visibility across global audiences. You will support cross‑functional teams in executing omnichannel campaigns—across email, digital, social, paid media, earned media, webinars, events, and sales enablement—to increase awareness of Morningstar’s independent research and drive high‑quality engagement at scale. This role is based in our Singapore office and will report to the Associate Director of Marketing. We follow a hybrid approach where employees are required to be in office four days a week.

Job Responsibilities

• Support the planning, delivery, and prioritization of APAC and global research marketing campaigns to meet awareness and engagement goals.
• Work closely across global teams (research, comms, editorial, marketing and business development), and research amplification colleagues to promote and curate Morningstar’s research IP.
• Execute TOFU omnichannel campaigns through digital web experiences, email, organic and paid social, videos, webinars, live events, and sales enablement channels.
• Partner with research, creative, digital, and communications teams to ensure the timely delivery of high‑quality campaign assets and executions.
• Manage multiple campaigns simultaneously, maintaining strong organization and agility as priorities shift.
• Regularly monitor, analyze, and report on campaign KPIs to guide optimization and channel performance.
• Coordinate with global marketing and research teams to ensure consistent brand messaging and campaign execution across regions.
• Support the ongoing management of upcoming research content to maintain alignment across campaigns and company priorities.
• Share best practices with peers and contribute to a culture of continuous improvement within the marketing team.
• Use data to refine targeting, messaging, and activation strategies to drive stronger TOFU impact.
• Serve as the go-to expert for local content marketing trends and insights.
• Demonstrate flexibility with working hours to accommodate collaboration across time zones when necessary.
• Provide guidance on APAC-specific opportunities, ensuring campaigns resonate with regional audiences and align with global objectives.

Qualifications

• 3–5+ years of B2B marketing experience with an emphasis on content, brand, or demand generation.
• Experience planning and executing integrated marketing campaigns across channels (email, digital, social, paid, events).
• Strong project management skills with the ability to manage multiple deadlines and stakeholders.
• Data‑driven mindset with experience analyzing performance metrics to inform decisions.
• Creative, collaborative, and proactive approach to problem‑solving in a dynamic environment.
• Strong communication skills and comfort presenting ideas to cross‑functional partners.
• Fluency in English is required.
• Bachelor’s degree or equivalent work experience.

Morningstar's hybrid work environment gives you the opportunity to collaborate in-person each week as we've found that we're at our best when we're purposely together on a regular basis. In most of our locations, our hybrid work model is four days in-office each week. A range of other benefits are also available to enhance flexibility as needs change. No matter where you are, you'll have tools and resources to engage meaningfully with your global colleagues.

How to Apply for a Job at Morningstar

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• Step 2: You will receive an email notification to confirm that we've received your application.
• Step 3: If you are called in for an interview, a representative from Morningstar will contact you to set up a date, time, and location. Be prepared for a rigorous interview process. To make sure you're a good fit for Morningstar and we're a good fit for you, we'll schedule time for you to meet with multiple staff members at all levels of the company. Expect to return for multiple interviews as part of the process. A representative from Morningstar will contact you with the results of your interview—either with a job offer or to let you know our plans for the position.

Applicants With Disabilities Who Need Accommodation: Morningstar is committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the employment process, please call +1 312 384-3900 or email AskHR@morningstar.com and let us know the nature of your request and your contact information. Please note: We only accept calls from applicants who need accommodation related to a disability. Please, no calls with unrelated questions or requests. Please be sure to include the title and location of the open position you’re interested in when you leave a message.

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