(Assistant) Digital Business Analyst

Responsibilities:

Work with Product Owners, business stakeholders, and project teams to understand business needs, rationale, and expected outcomes of digital initiatives
Gather, analyse, and document business requirements, process flows, user journeys, user stories, and acceptance criteria with guidance where required
Support the review and refinement of digital journeys, wireframes, prototypes, and functional requirements with relevant stakeholders
Collaborate with cross-functional teams in Agile delivery, including requirement clarification, backlog refinement, sprint activities, and delivery discussions
Prepare and execute test cases including functional, non-functional, and UI testing; identify test data, capture evidence, and support defect follow-up and UAT activities
Support tracking and analysis of digital journey performance, including usage, conversion, and drop-off observations, and provide recommendations for improvement
Use digital and AI-enabled tools responsibly to improve research, documentation, analysis, and team productivity in line with governance requirements

Qualifications:

Bachelor’s degree in Business Administration, Information Systems, Computer Science, Engineering, or related disciplines
2-4 years of relevant experience in business analysis, digital, product, project delivery, or related areas; Less experienced candidate may be considered for Assistant Business Analyst
Fresh graduates with strong academic results, internship experience, project exposure, or demonstrated interest in digital business analysis are welcome
Basic understanding of requirement gathering, process mapping, user story preparation, testing, or digital delivery concepts
Familiarity with Agile / Scrum methodology is an advantage
Good understanding of digital customer journeys and customer-centric thinking is an advantage
Exposure to AI tools or AI-enabled working methods for research, documentation, or productivity - Insurance or financial services experience is an advantage but not mandatory

About AXA Hong Kong and Macau

AXA Hong Kong and Macau is a member of the AXA Group, a leading global insurer with presence in 52 markets and serving 92 million customers worldwide. Our purpose is to act for human progress by protecting what matters.
As one of the most diversified insurers in Hong Kong, we offer integrated solutions across Life, Health and General Insurance. We are the largest General Insurance provider and a major Health and Employee Benefits provider. Our aim is to not only be the insurer to provide comprehensive protection to our customers, but also a holistic partner to the individuals, businesses and community we serve. At the core of our service commitment is continuous product & service innovation and customer experience enrichment, which is achieved through actively listening to our customers’ needs and leveraging and investing in technology and digital transformation.
We embrace our responsibility to be a driving force against climate change and a force for good to create shared value for our community. We are proud to be the first to address the importance of mental health through different products and services and thought leading iconic research. Our overall Sustainability Strategy, with emphasis on climate strategy and biodiversity commitment, is developed based on TCFD recommendations. We are committed to integrating environmental, social and governance factors across our business and strive to contribute to a sustainable future through 3 distinct roles - as an investor, an insurer and an exemplary company.
AXA is an equal opportunity employer. We are committed to promoting Inclusion and Diversity (I&D) by creating a work environment where all employees are treated with dignity, respect, and where individual differences are valued. We welcome and treasure diverse profiles to join our big family, and to build an inclusive culture together which allows everyone to maximise their personal potential.
Our people strategies are designed to enhance employee well-being and professional growth, ultimately empowering them to excel within the company.

Click here to learn more about our Benefits, Culture, & Career Development.