IAB Australia’s Mentorship Program was launched in 2019 to support up and coming talent employed by our member companies. Spearheaded by the IAB Executive Technology Council, the Mentorship Program aims to provide a framework for the industry to collaborate and support rising digital media and advertising talent. The IAB Mentorship program exists as a professional development program for those currently working in digital media, and looking to further their career within the industry. 

All IAB Mentors are carefully vetted to ensure their suitability for the role by the Mentorship Committee and carefully matched with Mentees based on their expertise, experience and availability.

Criteria for Mentees

  • Less than 10 years’ experience in the digital advertising industry
  • Desire to further their career in the media and marketing industry
  • Work at an IAB Australia member organisation

Program Details

  • Each wave of the program runs for 6 months – this upcoming intake will run from August 2024 to February 2025
  • Minimum monthly catch ups between mentor and mentee either in person or virtually
  • The IAB will provide mentors and mentees with tools and recommendations on making the most out of the program

Next Steps

  • Review the amazing range of mentors below
  • Complete the application form by July 19, 2024.
  • You will be notified if you have a spot in the program by August 1, 2024.
  • Places in the program are limited and highly sought after, our mentors generously volunteer their time to support our mentees. For your best chance of success take your time with your application, provide comprehensive information on why you would like support from an industry mentor. This will not only help you in achieving admission into this program but will also assist with matching you with the most suitable mentor available.
  • This short video has more information on the program, and this article has some great tips from an outgoing mentor and mentee for anyone considering applying.

Good luck and if you have any further questions about the program please email

Photo by Amy Hirschi on Unsplash


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