SPECIALIST, MARKETING

Overview

Digital Marketing Services Production Specialist
Position Overview: We are looking for a proactive Digital Marketing Services Production Specialist to build and execute digital marketing campaigns across our comprehensive product portfolio. This role requires hands-on campaign management and technical execution skills.

Responsibilities

Key Responsibilities:

• Build, launch, and optimize digital marketing campaigns across multiple platforms and products
• Execute display advertising, retargeting campaigns, email marketing initiatives, lead gen solutions, and social media paid advertising
• Manage lead generation programs and webinar campaigns from setup to completion
• Monitor campaign performance and make real-time optimizations
• Coordinate with clients and internal teams on campaign specifications and requirements
• Troubleshoot technical issues and platform challenges
• Maintain campaign documentation and best practices
• Ensure all campaigns are delivered on time and meet performance expectations

Qualifications

Required Qualifications:

• Background knowledge of digital marketing products including display ads, retargeting, email marketing, lead generation, webinars, and social media paid advertising
• Hands-on experience with digital marketing platforms and campaign management tools
• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word)
• Experience with project management tools like Smartsheets and Asana
• Strong technical aptitude for learning new platforms and tools quickly
• Excellent communication skills for client and team coordination
• Detail-oriented approach to campaign setup and quality assurance
• Deadline-driven with ability to manage multiple concurrent campaigns
• Proactive problem-solving skills and ability to work independently
• Strong organizational skills for managing complex campaign workflows

Work Environment:

Remote/offshore position supporting US-based digital marketing operations
Collaborative team environment with regular communication and coordination
Fast-paced setting with multiple concurrent projects and tight deadlines

Core Competencies:

• Professional proficiency in English (written and verbal communication)
• Reliable internet connection and appropriate technology setup for remote work
• Flexibility to accommodate US business hours for key meetings and coordination
• Commitment to continuous learning and adaptation to new tools and processes