Senior Social Media & Content Manager

David Kennedy Recruitment is working with a young financial/FX company led by a management team with over 20 years of experience.

Their mission is to simplify trading complexities and deliver excellence to clients across multiple continents and countries. Currently looking to hire a Senior Social Media & Content Manager.

Position:

Senior Social Media & Content Manager
Location: South-East Asia (ideally Malaysia)
Employment type: full-time
Remuneration: competetive salary depending experience.

DUTIES & RESPONSIBILITIES:

• Develop and execute social media strategies across LinkedIn, Facebook, Instagram, and other relevant channels
• Create, write, and publish engaging content tailored to Forex, CFD, and financial services audiences
• Develop content pillars, editorial calendars, and campaign plans aligned with business objectives
• Manage day-to-day social media activity to increase brand awareness, engagement, and lead generation
• Produce compelling copy for marketing campaigns, product launches, and promotional initiatives
• Ensure all content complies with financial services marketing regulations and Meta advertising policies
• Maintain consistent brand messaging across all digital communication channels
• Support reputation management through review platforms and online brand monitoring
• Work closely with designers, marketing teams, and external agencies to deliver high-quality campaigns
• Support promotional campaigns, trading competitions, bonus offers, and client acquisition initiatives
• Coordinate multilingual content projects where required
• Manage multiple content projects while meeting deadlines and business priorities
• Monitor and analyse content and social media performance using Google Analytics, Google Search Console, and platform insights
• Identify opportunities to improve engagement, reach, and conversion through data-driven recommendations
• Prepare performance reports and optimise content strategies based on key metrics.

REQUIREMENTS:

• Minimum 2 years of experience within a Forex Broker, CFD Broker, Multi-Asset Broker, FinTech, or Financial Services company
• Strong understanding of Forex trading, CFDs, MT4/MT5 platforms, brokerage business models, and Affiliate/IB programmes
• Proven experience managing LinkedIn, Facebook, Instagram, and other social media platforms
• Strong copywriting, storytelling, and content creation skills
• Ability to independently develop and execute content strategies without relying solely on agencies
• Knowledge of Meta Advertising Policies for Financial Services and brokerage compliance requirements
• Experience managing content calendars and social media strategies
• Strong project management, organisational, and communication skills
• Experience using Google Analytics, Google Search Console, and social media reporting tools
• Fluent English C1 (written and spoken)
• Portfolio showcasing relevant social media and content work (mandatory)
• Experience with international brokerage brands
• Experience managing multilingual content projects
• Knowledge of Trustpilot and broker review platforms
• Experience supporting bonus campaigns, trading competitions, and acquisition campaigns
• Understanding of trader acquisition, retention marketing, and customer lifecycle communications

OFFER:

• High visibility role supporting strategic decision making
• Exposure to internatinal projects
• Professional environment focused on ownership growth and analytical excellence.