Head of Social & Content

Agency : Red Agency

Job Description : #LI-MV1 Help define the future of social, influencer and earned creativity in Australia. Havas Red is on an exceptional growth trajectory. Named PR Agency of the Year in 2025 by AdNews, Golden Target Awards and Mumbrella Travel Marketing Awards, we are redefining what modern communications looks like - through earned‑first creativity, cultural insight and a genuinely integrated approach to PR, social, influencer, content and brand experience.

Now, we’re looking for a national Head of Social & Content to take one of the fastest‑growing and most strategically important parts of our business to the next level. This is a leadership role with real weight: setting the national vision, building capability, driving commercial growth and positioning Havas Red as the undisputed market leader in social and creator‑led communications in Australia.

The Opportunity

Social and Content aren’t just channels anymore. They’re foundational to how brands operate and shape reputation, drive culture, and directly impact commercial outcomes. Havas Red already operates at the intersection of earned media, social, creators and content through our merged‑media model, with deep influencer credentials, proprietary tools, creator partnerships and thought leadership in the space.

This role exists to:

• Unify and elevate our national social and content offering, including its vital role at the heart of earned storytelling within integrated communications agency
• Build a point of view on where the industry is heading, and lead clients there
• Convert cultural relevance into measurable business impact
• Unlock significant new revenue across consumer, corporate, travel, tech, health and brand experience work

What You’ll Do

Set the Vision
Own and articulate Havas Red’s national social and content strategy, aligned to our earned‑first philosophy and broader Havas Village ecosystem
Define how social, creators and communities power reputation, attention and growth in an AI‑accelerated, creator‑led landscape
Build distinctive IP, frameworks and thinking that differentiate Havas Red in market

Lead & Build Capability
Lead, mentor and grow high‑performing social and content teams across Sydney, Melbourne and Brisbane
Shape best‑practice across strategy, creator partnerships, community management, paid social integration, governance, brand safety and measurement
Foster a culture of creativity, ambition, inclusivity and commercial accountability

Drive Commercial Growth
Own the commercial success of social and content nationally
Identify and unlock new revenue streams, offerings and partnerships
Play a senior role in new business—shaping propositions, leading pitches and winning ambitious, future‑focused clients
Upskill senior client leaders to confidently sell and lead social and creator‑led solutions

Partner at the Highest Level
Act as a trusted advisor to CMOs, CEOs and Comms leaders
Translate cultural insight, platform shifts and creator dynamics into clear business value
Collaborate with senior leaders across PR, corporate affairs, content, experiential, data and digital to deliver truly integrated work

Who We’re Looking For

You are a strategic leader, not just a channel specialist. You’ll likely bring:

• 12–15+ years’ experience across social, influencer, content or integrated communications
• A proven track record building and scaling successful social and creator practices
• Strong commercial acumen, including pricing, resourcing, forecasting and growth planning
• Deep understanding of creator culture, platforms, communities and emerging influence models
• Confidence operating at C‑suite level, both internally and with clients
• A clear point of view on the future of social, influence, AI, trust and earned attention

You are:

• Ambitious, opinionated and intellectually curious
• Creatively fluent but commercially disciplined
• Energised by growth, change and building something meaningful
• A natural leader who raises the standard around them

Why Havas Red?

Award‑winning, grown‑up ambition: We back big ideas with real investment and leadership belief
Merged‑media by design: Social and content are core to how we work
Cultural intelligence meets commercial reality
Access to global Havas Red capability, tools and thinking, combined with real local autonomy and the support of the Havas Village
A leadership team that values point of view, bravery and humanity

Your Impact

Within your first 12 months, you will have:

• Positioned Havas Red as a clear national leader in social, content and influencer
• Built a distinctive market reputation for creator‑led, earned‑first brand growth
• Delivered meaningful commercial growth across the practice
• Created work that shapes culture not just follows it

This is a rare opportunity to define the future of social and influence inside one of Australia’s most awarded and fastest‑growing communications agencies. If you don’t just want to run social but re‑imagine it, we should talk.

Contract Type : Permanent
Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job. If you don't find a suitable opening on our Career Site, don't worry! You can still send your resume to us. Please go to Consider me for Future Openings.

About Us

Founded in 1835 by Charles-Louis Havas, Havas is one of the world’s largest global communications groups, with more than 23,000 people in over 100 countries sharing one single mission: to make a meaningful difference to brands, businesses, and people. Havas has developed a fully integrated model covering all communications activities. The teams of the three business units, Creative, Media and Health & You, work together with agility and in perfect synergy to offer clients tailor-made, meaningful, innovative and entertainment-oriented solutions that support them in their positive transformation.

Life at Havas

We take great pride in our Havas family. They bring many unique personalities, perspectives and passions to their work. Collaboration is at the core of how we operate, and Havas Villages are the homes we work in. We encourage our people to take advantage of our many opportunities to learn and grow. Through local agency training sessions, our unique global and development programs, we offer our people endless opportunities to explore.

Havas Creative Network

At Havas, we believe creativity isn’t just a description of our business, it is part of our agencies’ DNA. We bring together some of the industry’s most creative and accomplished agencies. By combining creative expertise with the strategic and innovative power of our Villages, we can build seamless teams around the individual needs of each of our clients.

Havas Media Network

We create the best media experience, capitalizing on the most meaningful media to build more meaningful brands. We know how to connect a client with their target audience – in the context of where they are, through the content they pay attention to. We deliver this expertise through the Mx System, our global operating methodology and strategic planning process, that creates value for our clients by turning consumer intelligence into clear growth targets, aligning stakeholders and KPIs, and measuring the impact of media experiences.

Havas Health

Driven by human purpose and focused on the betterment of humanity through health, Havas Health & You leverages a global collection of experts and individuals to help people everywhere live healthier lives. With a spirit rooted in innovation, creativity, and education, we are dedicated to delivering consistent excellence and groundbreaking work.