Digital Marketing Specialist
Careers that change lives start here.
Medtronic is a global leader in healthcare technology with a Mission to alleviate pain, restore health, and extend life. Our 95,000 employees work across more than 150 countries to put patients first — developing innovative medical technologies that improve the lives of 72+ million patients each year. Your unique talents will help shape the future of healthcare while building a career grounded in purpose, growth, and impact.
A Day in the Life
The Digital Marketing Specialist – ACM supports the planning and execution of digital marketing activities that help position Acute Care & Monitoring and its product portfolios within the healthcare digital landscape. This role works closely with Product Managers, Sales, Medical Education, and Marketing stakeholders to deliver effective digital campaigns, manage marketing platforms (SharePoint and internal/external websites), and track performance outcomes. The role focuses on execution excellence, campaign optimisation, and data-driven insights, contributing to longer-term digital plans developed by the broader marketing team.
Primary Responsibilities
- Digital Marketing Planning & Execution
- Campaign Performance & Optimization
- Content, SEO & Website Management
- Marketing Technology & CRM Support
- Stakeholder & Customer Engagement
- Competitive Intelligence & Governance
- Internal Communications
Required Qualifications
- Bachelor’s degree in marketing, Digital Marketing, Business, Communications, or a related discipline.
- At least 2 years of experience in digital marketing, campaign management, or demand generation roles.
- Experience executing digital campaigns across multiple marketing channels.
- Hands-on experience with marketing automation platforms such as Eloqua, Marketo, HubSpot, or similar systems.
- Working knowledge of CRM platforms, preferably Salesforce.
- Understanding of digital marketing principles including email marketing, lead nurturing, customer journeys, digital analytics, and campaign reporting.
- Strong project management, organisational, and prioritisation skills.
- Excellent written and verbal communication skills.
- Strong attention to detail and ability to manage multiple projects within deadlines.
- Demonstrated ability to work effectively with cross-functional stakeholders.
Preferred Qualifications
- Experience within Healthcare, MedTech, Medical Devices, Life Sciences, or B2B marketing environments.
- Experience using Oracle Eloqua and Salesforce CRM.
- Knowledge of Adobe Experience Manager (AEM) or other website content management systems.
Physical Job Requirements
The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position.
Recruitment Fraud Alert
We are aware of phishing scams targeting job seekers. Please keep the following in mind:
Apply only through official Medtronic channels. All legitimate Medtronic recruiting communications come from approved Medtronic platforms and official @medtronic.com email addresses.
Medtronic will never ask for payment or sensitive personal information (such as bank account or Social Security details) during early stages of the hiring process. Any such requests are not legitimate.
If you receive a suspicious message claiming to be from Medtronic, do not respond, click links, or open attachments.
If you have any questions, concerns regarding the authenticity of a communication alleged to have been made by or on behalf of Medtronic, please contact us immediately at AskHR@medtronic.com.
Benefits & Compensation
Medtronic offers a competitive Salary and flexible Benefits Package. A commitment to our employees lives at the core of our values. We recognize their contributions. They share in the success they help to create. We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage.
